Regional Business Expansion Director

2 weeks ago


Cape Town, Western Cape, South Africa Black Pen Recruitment Full time

Black Pen Recruitment is a leading global staffing agency, dedicated to connecting exceptional talent with innovative companies. With a strong focus on collaboration and mutual growth, we strive to empower individuals to achieve their full potential.

The estimated annual salary for this position is $120,000 - $180,000 depending on experience and qualifications.

Job Description

We are seeking an experienced Regional Business Expansion Director to join our client, a pioneering cryptocurrency exchange. This strategic role requires a unique blend of entrepreneurial spirit, growth marketing expertise, and leadership skills.

Key Responsibilities
  • Market Strategy & Execution: Develop and execute a comprehensive growth strategy tailored to the local market, identifying trends, customer needs, and competitive landscape.
  • Business Development & Partnerships: Establish and nurture strategic partnerships with key stakeholders, including local influencers, media outlets, and financial institutions, ensuring compliance with local laws and regulations.
  • Marketing & Brand Building: Lead localized marketing campaigns, including digital advertising, events, and content creation, to boost brand awareness and user engagement, aligning with the company's overarching brand narrative.
  • Team Leadership: Build and manage a high-performing local team, mentoring and guiding team members to achieve personal and organizational goals, fostering a culture of collaboration, innovation, and accountability.
Requirements
  • 8+ years of experience in growth marketing, business development, or related roles, preferably within the crypto, fintech, or tech industry.
  • Strong understanding of cryptocurrency markets, blockchain technology, and financial services.
  • Proven track record of driving user growth and revenue in a competitive market.
  • Exceptional leadership skills with the ability to inspire and manage cross-functional teams.
  • Excellent communication, negotiation, and presentation skills.
  • Strong experience in local crypto exchange growth.
Preferred Skills
  • Prior experience in a startup or high-growth environment.
  • Familiarity with local regulations and compliance requirements in the crypto/financial sector.
  • Fluency in Mandarin is a strong advantage.


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