Digital Marketing Performance Analyst

3 weeks ago


Cape Town, Western Cape, South Africa Incubeta Full time

About the Role


We are seeking a highly skilled Digital Marketing Performance Analyst to join our team at Incubeta. As a Performance Analyst, you will be responsible for running paid search campaigns across Google and Microsoft Ads, with the aim of continuously learning and growing within the digital marketing industry.


Key Responsibilities



  • Developing and implementing strategies to optimize and grow client accounts
  • Monitoring and reacting to fluctuations in performance, identifying areas for improvement and implementing solutions
  • Collaborating with clients to achieve their long-term growth objectives and exploring new opportunities for growth
  • Presenting findings and recommendations to clients and stakeholders
  • Staying up-to-date with industry developments and best practices, applying this knowledge to drive innovation and improvement within the team

Requirements



  • Strong numerical and analytical skills, with the ability to interpret and act on data-driven insights
  • Excellent problem-solving skills, with the ability to think critically and creatively
  • Strong communication and interpersonal skills, with the ability to work effectively with clients and stakeholders
  • A strong interest in digital marketing and a willingness to continuously learn and develop skills
  • A proactive and inquisitive approach, with a desire to drive innovation and improvement within the team

About Incubeta


Incubeta is a digital marketing consultancy with over 15 years of experience. We bring together people, technology, and data to help advertisers, agencies, and publishers get the most out of digital. We are Google's most experienced EMEA sales partner and have won awards for both our work and our culture.


We encourage applicants who are passionate about digital marketing and have a strong interest in data-driven insights. If you are a motivated and proactive individual with excellent communication and problem-solving skills, we would love to hear from you.



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