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Media Buying Strategist

1 month ago

Cape Town, Western Cape, South Africa Sagan Full time
About Sagan

Sagan is an exclusive membership community connecting global talent with leading American companies. We bridge the gap between vibrant regions and US-based businesses.

Job Overview

We are seeking a seasoned Digital Advertising Buyer to plan and execute media buying strategies across various channels. This role will optimize campaigns to achieve maximum ROI and contribute to our overall marketing goals.

Key Responsibilities:
  • Develop and manage media buying plans for digital and traditional platforms.
  • Negotiate rates and contracts with media vendors.
  • Monitor campaign performance and adjust strategies as needed.
  • Analyze data to inform future media buying decisions.
  • Collaborate with the creative team to ensure ad effectiveness.
  • Stay informed on industry trends and new advertising opportunities.
Qualifications and Skills
  • Bachelor's degree in Marketing, Advertising, or related field.
  • 5+ years of experience in media buying and planning.
  • Proven track record of successful media campaigns.
  • Strong negotiation and analytical skills.
  • Proficiency in media buying software and analytics tools.
  • Excellent communication and relationship-building abilities.
  • Ability to manage multiple campaigns simultaneously.
About the Role

This position offers a competitive salary of $100,000 - $120,000 per year, depending on experience. As a Digital Advertising Buyer at Sagan, you will be part of a dynamic team driving innovation in the advertising space. If you have a passion for media buying and a drive to succeed, we encourage you to apply.