Digital Media Strategist

2 days ago


Cape Town, Western Cape, South Africa Frogg Recruitment SA Full time

About the Role

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We are seeking a Media Campaign Manager to join our team in Century City Cape Town. As a key member of our digital marketing department, you will be responsible for developing and executing comprehensive paid media strategies across various channels.

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About You

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  • You have 3-4 years' experience in paid digital media and hold a Bachelor's degree in marketing or equivalent.
  • You have proven experience in digital media with a strong emphasis on paid media campaign management and possess in-depth knowledge of Google Ads and Facebook Campaign Manager.
  • You are data-driven and passionate about staying abreast of digital marketing trends, particularly in paid media.
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What We Offer

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As a Media Campaign Manager, you can expect a competitive salary of R600,000 - R800,000 per annum, negotiable based on experience. Our ideal candidate will also have opportunities for professional growth and development within our dynamic team.

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Responsibilities

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  1. Develop and execute comprehensive paid media strategies across platforms like Google, Meta, LinkedIn, and other relevant channels.
  2. Conduct thorough keyword research, audience targeting, and ad placement to maximise ROI.
  3. Monitor, analyse, and optimise paid media campaigns to meet key performance indicators (KPIs) and business objectives.
  4. Manage and allocate budgets effectively across various paid media channels, ensuring optimal performance and efficient use of resources.
  5. Provide regular budget and performance reports to stakeholders.
  6. Work closely with the creative team to develop compelling ad copy, visuals, and other creative assets that align with campaign objectives.
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Contact Information

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Frogg Recruitment SA is an equal opportunities employer and welcomes applications from qualified candidates. Please apply online to join our dynamic team.



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