Ecommerce Digital Insights Manager

1 week ago


Cape Town, Western Cape, South Africa Armstrong Appointments Full time

We are looking for an Ecommerce Digital Insights Manager to drive our online sales and customer engagement strategy. The ideal candidate will have a strong background in digital analytics and experience working with retail clients.

Main responsibilities:

Develop and implement data-driven strategies to improve ecommerce performance and customer experience

Work closely with the marketing team to analyze sales data and optimize marketing campaigns

Utilize Google Analytics, Google Tag Manager and BigQuery to gain deeper insights into customer behavior and preferences

Requirements:

Degree in Marketing/Business Management/Statistics and at least 3 years experience in digital analytics environment

Experience working with ecommerce platforms, including extensive knowledge of Google Analytics and related tools

Estimated salary: R600,000 - R800,000 per annum



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