Ecommerce Content Strategist

2 months ago


Cape Town, Western Cape, South Africa Talent Sam Full time
About Talent Sam

Talent Sam is a UK-based ecommerce retailer founded in 2013, specialising in 500 sun protection products across 30 brands. Our annual revenue exceeds £350k, supported by a small team based in Worthing, UK, alongside two purpose-driven founders with 20+ years of experience in retail.

Our vision is to become the UK ecommerce authority on sun protection and skincare, enhancing product transparency and customer decision-making in this sector. By doing so, we aim to reduce customer stress, increase confidence and enjoyment in the sun, and enhance customer life expectancy by mitigating the dangers of the sun.

Job Overview

We are seeking a highly skilled Ecommerce Content Executive to lead the visual and content-driven aspects of our sun and skin care focused ecommerce site. This role will focus on managing product data, coordinating with brands for joint campaigns, and curating engaging content for email, social media, and the website. The ideal candidate will have a strong eye for detail, excellent organisational skills, and a passion for creating compelling brand experiences through visual and written content.

Key Responsibilities
  • Email Content: Develop engaging, on-brand email campaigns to drive customer engagement and retention.
  • Imagery Coordination: Curate product and campaign imagery to enhance brand storytelling, leveraging efficient technological tools for visual uniformity.
  • Campaign Planning: Organise and execute the marketing calendar to support launches and promotions.
  • Brand Collaboration: Work with supplier brands to coordinate brand assets, joint promotions, launches, and campaigns.
  • Organic Social Media: Manage organic social media content to drive brand engagement and awareness.
  • Content Strategy: Coordinate with content creators to build and maintain a compelling online presence.
  • Competitive Analysis: Track competitor activities and market trends to refine strategies and maintain a competitive edge.
  • Product Data Management: Ensure accurate product data, descriptions, and imagery across the site.
  • Team Collaboration: Work closely with internal and external teams, including the web agency, content partners, the ecommerce performance executive, and the UK leadership team, to ensure cohesive ecommerce strategies and execution.


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