Ecommerce Growth Specialist

1 day ago


Cape Town, Western Cape, South Africa Ad Talent Full time

About Ad Talent

We're a dynamic fintech company pushing the boundaries of innovation in the financial services sector.

We're on the hunt for an exceptional Ecommerce Growth Specialist to join our team and spearhead digital growth strategies for our clients.

The ideal candidate will have a deep understanding of the Fintech, Banking, ecommerce industry and have prior experience working in a digital agency.

Main Responsibilities:

  • Digital Growth Strategies: Develop and implement digital growth strategies to drive user acquisition and revenue growth for our clients.
  • Campaign Execution: Execute digital acquisition campaigns across mobile app and website using platforms like SEM, social media, and display advertising.
  • Campaign Optimization: Collaborate with media agencies and specialist teams to optimize campaigns and control costs.
  • Performance Analysis: Analyze campaign performance against KPIs and ROI targets.
  • Trend Identification: Identify trends to optimize spend and performance based on data insights.
  • Fraud Detection: Detect and prevent potential fraud risks in acquisition campaigns.
  • Creative Improvement: Collaborate with creative teams to enhance campaign and creative performance through A/B testing.
  • New Channel Exploration: Identify and recommend new digital channels for efficient user acquisition.
  • Social Media Direction: Develop and execute social media strategy and performance marketing initiatives.
  • Technical Support: Provide technical support for campaign implementation and tracking.

Estimated Annual Salary: $130,000 - $160,000



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