Customer Value Proposition Strategist

4 days ago


Johannesburg, Gauteng, South Africa Nedbank Full time
Job Summary

We are seeking a highly skilled Customer Value Proposition Specialist to join our team at Nedbank Insurance. The successful candidate will be responsible for identifying and capitalizing on market opportunities across different customer segments, leveraging insights to design and implement compelling, disruptive, and commercially viable Client Value Propositions (CVPs) that align with the strategic objectives of the business.

Key Responsibilities
  • Conduct comprehensive market analysis to identify trends, gaps, and opportunities within the insurance sector.
  • Collaborate with cross-functional teams to gather insights and understand the needs and behaviours of various customer segments.
  • Design innovative CVPs that enhance customer experience, drive growth, and increase market share.
  • Lead the end-to-end development process of CVPs from concept to execution, ensuring alignment with business strategy.
  • Monitor and measure the performance of implemented CVPs against key metrics and make recommendations for optimization.
  • Meet financial objectives by co-ordinating activities in line with budget/target requirements.
  • Stay abreast of industry developments and competitor strategies to ensure Nedbank Insurance maintains a competitive edge.
  • Engage with stakeholders at all levels to secure buy-in and support for CVP initiatives.
Requirements
  • Bachelor's degree in business, marketing, finance, or a related field.
  • Master's degree is preferred.
  • Over 3 years + experience in Client Experience, Customer Value Propositions, and Customer Insights.
  • Experience in developing, implementing, and being accountable for crafting of CVP, take to market strategy, and business plan.
  • Experience in CVP, product development, or strategic marketing within the financial services industry, preferably insurance.
Preferred Qualifications
  • Professional certification in Project Management or Customer Experience is an advantage.
Technical / Professional Knowledge
  • Business terms and definitions.
  • Cluster specific operations.
  • Communication Strategies.
  • Governance, Risk, and Controls.
  • Principles of financial management.
  • Principles of project management.
  • Research methodology.
  • Decision-making process.
  • Data and Business analysis.
  • Competitive Intelligence.
Behavioural Competencies
  • Continuous Learning.
  • Customer Focus.
  • Work Standards.
  • Building partnerships.
  • Planning and Organizing.
  • Technical/Professional Knowledge and Skills.


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