Digital Marketing Expert
19 hours ago
We are seeking a highly skilled Digital Marketing Expert to join our team at Deka Minas Pty Ltd. This is an exciting opportunity for a talented individual to develop and support digital transformation strategies for our clients.
As a key member of our marketing team, you will be responsible for managing performance marketing campaigns, social media, and overall digital marketing activities. You will work closely with our media agency and specialist teams to plan and manage all digital acquisition activities, including SEM, social media, display advertising campaigns, affiliate marketing, programmatic, etc.
Your key responsibilities will include:
- Managing budgets to reach maximum KPIs while keeping the CAC at the optimum level
- Working with multiple vendors, including media agencies, dev teams, and internal stakeholders, to achieve acquisition objectives
- Measuring and reporting performance of all digital marketing campaigns and assessing against goals (ROI and KPIs)
- Identifying trends and insights and optimizing spend and performance based on these findings
- Evaluating end-to-end customer experience across multiple channels and customer touch points using strong analytical skills
The ideal candidate will have a bachelor's degree in a related field, 5+ years of experience in digital marketing, and extensive experience in managing digital marketing at technology companies. You should also have proficiency in strategy with regards to digital ads platforms such as Meta Ads, Google Ads, Twitter Ads, TikTok Ads, etc.
Estimated Salary: R950,000 - R1,200,000 per annum
Deka Minas Pty Ltd offers a competitive salary, benefits package, and opportunities for career growth and development. If you are a motivated and experienced digital marketing professional looking for a new challenge, please submit your application.
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