Brand Strategy Specialist
3 days ago
**About Inuversal Group**
We are a dynamic and innovative organization seeking a talented Brand Strategy Specialist to join our team. This is an exciting opportunity for a strategic thinker who can drive marketing success and strengthen our brand's reputation.
**Salary:** $95,000 - $110,000 per year, depending on experience.
**Job Description:
Key Responsibilities:- Develop and refine brand strategies to increase brand awareness and market share.
- Plan and execute integrated marketing campaigns to drive customer acquisition and retention.
- Conduct research to understand target audiences, consumer insights, and competitive positioning.
- Maintain brand integrity across all company marketing initiatives and communications.
- Collaborate with product teams to plan and execute successful product launches and promotions.
- Bachelor's degree in Marketing, Business, or related field (Master's preferred).
- Minimum of 3-5 years' experience as a Brand Manager or similar role.
- Proven experience in the medical industry and/or health & wellness industry would be advantageous.
- Strong understanding of branding principles, market research, and consumer behavior.
- Excellent project management skills, with the ability to multitask and meet deadlines in a fast-paced environment.
**Benefits:*
- A competitive salary range of $95,000 - $110,000 per year.
- Ongoing training and professional development opportunities.
- A collaborative and dynamic work environment.
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