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Digital Campaign Manager

2 months ago

Sandton, South Africa Publicis Media Full time

About the Role

We are seeking an experienced Digital Campaign Manager - Social Specialist to join our team at Publicis Media.

Responsibilities

  • Implement, track, and measure integrated marketing campaigns based on campaign strategy and KPIs.
  • Ensure timely and budget-friendly campaign execution.
  • Collaborate with the creative agency to receive materials and implement campaigns within 24 hours.
  • Manage creative matrices, social media channels, and tracking codes for effective campaign implementation.
  • Pre-check received assets for errors and communicate irregularities to the planner and strategist.
  • Monitor campaign budgets on self-managed platforms to prevent overspending.
  • Stay up-to-date with digital buying platform changes and educate the team on new developments.
  • Complete digital platform tasks, such as Adwords, Facebook, and DoubleClick.
  • Regularly monitor campaign results for accurate management and reporting.
  • Suggest optimization strategies to improve campaign performance.
  • Compile and send weekly reports to clients, including recommendations for improvement, key insights, and optimization suggestions.
  • Oversee interns in terms of accurate loading and training.
  • Work closely with the Head of Digital and Brand Teams.

Qualifications

We are looking for an experienced cross-platform campaign manager who can work accurately and fast.