Social Media Campaign Manager

7 months ago

Sandton, South Africa Zenith Full time

**Company Description**
We are the ROI Agency

We blend data, technology and brilliant specialists to scout out new opportunities, solve complex challenges and grow our clients’ business

What we believe:
We believe in exploring new perspectives. Looking at things differently. Turning structures upside down, back to front and sideways. Excited by what we might find.

Thinking big and acting bigger

So we think big. And act bigger. Stay versatile and interconnected. We approach everything with an inventive spirit and rigorous mindset. Individually we’re great, but as a team we’re unstoppable. Together, we seek out opportunities, frame problems and solve complex challenges. Our collective brilliance exposes breakthroughs. Our capability unleashes creativity. We pursue a new perspective and deliver a new kind of ROI.
**Job Description** RESPONSIBILITIES**

Responsible for the implementation, tracking and measurement of integrated marketing campaigns, on time and within budget - based on campaign strategy and KPI’s.

**SKILLS AND EXPERIENCE**

Experienced cross-platform campaign manager with ability to work accurately and fast.

**JOB FUNCTIONS**
- Achieve the minimum required turn-around time for campaign implementation
- Implement the campaigns within 24 hours of receiving material from client/creative agency, after the campaign schedule is approved by client
- Send updated and accurate creative matrix to the creative agency within 24 hours after being briefed into campaign management
- Inform the digital agency of any requirements (website creation/updates, tracking codes/pixels, social media channels and access, social media posts, etc) for effective implementation of the campaign before campaign start date
- Pre-check all the received assets from the client/creative agency/digital agency, and communicate any irregularities or errors to the planner and strategist within 4 hours of receiving the assets
- Send screenshots (proof of fighting) to client, copying all relevant parties within 24 hours of going live
- Monitor and manage the budgets on all self-managed platforms (e.g. Facebook, Instagram, Twitter, Google, Youtube, etc) to ensure that campaigns do not over-spend
- Continuously keep up to date with changes made within all digital buying platforms and ensure all team members are fully aware of platform changes
- Complete all relevant digital platform (Adwords, Facebook, DoubleClick)
- Monitor the campaign results on a regular basis to ensure accurate and effective management and reporting of campaigns
- Meet all campaign KPI’s or flag potential campaign underperformance to Digital team before campaign end date
- Suggest optimisation for better campaign performance to the team to ensure campaigns performs against agreed objectives
- Continuously strive to increase ROI on a campaign by campaign basis and maximise campaign performance
- Compile and send reports to client weekly unless otherwise stipulated by client. All reporting needs to include the following:

- Recommendations for improvement
- Key insights into the campaigns performance
- Optimisation recommendations
- Oversee intern in terms of accurate loading and training
- Integrate and work closely with Head of Digital and Brand Teams (Digital and Offline).

17. Report to and take direction from Head of TAAG.
**Additional Information

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