Data-Driven Marketing Strategist
2 months ago
Job Overview
We are seeking a highly skilled Data-Driven Marketing Strategist to join our team at Mukuru. As a key member of our marketing team, you will be responsible for developing and implementing data-driven marketing strategies that drive customer engagement and retention.
Main Responsibilities
- Develop and execute data-driven marketing campaigns to maximize customer retention and loyalty
- Lead the development of customer segmentation strategies and customer growth plans
- Collaborate with cross-functional teams to ensure seamless execution of marketing initiatives
- Manage and analyze data to inform marketing decisions and optimize campaign performance
- Stay up-to-date with industry trends and best practices in data-driven marketing
Requirements
- 4+ years of experience in a data-driven marketing role
- Strong analytical and problem-solving skills
- Ability to communicate complex data insights to non-technical stakeholders
- Experience with CRM tools and content management systems
- Strong understanding of data management and governance
- Excellent interpersonal and collaboration skills
About Mukuru
Mukuru is a dynamic and innovative company that is passionate about delivering exceptional customer experiences. We are committed to diversity, equity, and inclusion in all aspects of our business.
What We Offer
- A dynamic and supportive work environment
- Opportunities for professional growth and development
- A competitive salary and benefits package
- A chance to work on exciting and challenging projects
At Mukuru, we believe that everyone has a unique contribution to make. If you are a motivated and results-driven individual who is passionate about data-driven marketing, we encourage you to apply for this exciting opportunity.
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