Data-Driven Marketing Cloud Strategist

1 week ago


Cape Town, Western Cape, South Africa Sapientis Full time

Sapientis is seeking a seasoned Marketing Cloud Specialist to drive campaign success in the Consumer Goods industry.

We estimate the salary for this role to be around $120,000 - $180,000 per annum, depending on experience and qualifications.

Key Responsibilities:

  • Become a Marketing Cloud expert, architecting customer journeys and crafting personalized messaging to maximize engagement and revenue.
  • Design, build, and optimize multi-channel campaigns that captivate audiences and drive results.
  • Unlock data potential by managing it across Marketing Cloud Studios, understanding data flows, and personalizing content for maximum impact.
  • Develop stunning, mobile-responsive email and SMS templates that elevate the customer experience.
  • Measure and enhance campaign performance through A/B testing and data analysis to ensure continuous improvement.
  • Collaborate with cross-functional teams to integrate seamless marketing campaigns.

To succeed in this role, you'll need:

  • A minimum of 5 years' experience in email marketing or digital design with a marketing technology platform.
  • Proven expertise in Salesforce, with a strong understanding of its capabilities and limitations.


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