Channel Development Manager
6 months ago
**Purpose of Position**:
**To Develop and Maximise the Distribution, Net Revenue and Gross Profit of our client by Increasing Market Share, Multiple Points of Purchase in Store and Efficient Customer Service.**
- **Roles and Responsibilities**:
- Strategically develop the Channel Architecture and the Route to Market. Have a strategic plan to execute against the strategy.
- Work closely with Commercial Director to assess customer opportunities.
- Support the company's programs with detailed market initiatives/ develop local programs to meet local needs.
- Ensure timely input to the commercial planning process.
- Fulfil the yearly volume and net revenue and GP plan according to the goals and plans distributed annually.
- Increase market share continuously.
- Achieve competitive advantage vs. key competitors in each category.
- Monitor performance and compliance, take corrective actions when needed.
- Established CDA contracts according to company principles and strategy.
- Effective budget management with regards to display placement budgets.
- Fulfil seasonal strategies.
- Region specific promotions, arrangement of local events, and working out local promotions.
- Listing of new products.
- Guarantee and improve product distribution and availability. Always ensure full range availability in store.
- Effective equipment placement (racks/ displays).
- Monitor fridge placements in store.
- Price execution and communication towards customers.
- Ensure effective communication.
- Maintain a physical presence in the field to reinforce the account strategy and ensure executional excellence.
- Ensure that complaints are followed up internally.
- Maintain, check, and update customer data.
- Ensure all key decision makers within the account are seen during each visit.
- Manage the sales and merchandising partners responsible for their stores.
- Work closely with the NPD Team to align on new product developments.
**Local Accountabilities**
Selling, Operation, Execution. Ensure customers are fully ranged and stocked.
**Key Performance Indicators**
***
- Compliance and controls.
- Expectation from Role - Volume & Value Plans delivery.
- Excellence in terms of in trade execution.
- CAM cycle compliance and adherence.
- Promotional implementation and execution.
- Management of 3rd party merchandisers.
- Attendance of cycle briefs with sales & merchandising partners.
- Concise and correct daily reports.
- Overall, I/W channel contribution to the overall JBH business.
**Qualifications and Experience**
- Relevant Sales Qualification
- 3-5 Years Experience in the same / similar role
- Experience in a FMCG Company
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