Conference and Events Manager

4 weeks ago


Cape Town, South Africa Beck Family Estates Full time

Vacancy**:Events Manager**

Department: Marketing

**Job Type**: Permanent

Based at: Beck Family Head Office, Observatory, Cape Town
- _________________________________
- **Beck Family Estates seeks to employ a seasoned events manager who will be responsible for the world-class delivery and execution of the Graham Beck and Steenberg wine portfolio experiences.**_
- **The successful incumbent will**_ **drive and implement Graham Beck and Steenberg's event strategies at the following touchpoints**:

- Brand events and sponsorships
- Trade & industry shows.
- Internal conferences and events
- Wine stand sales at hospitality team’s brand home events
- **The event manager will be responsible to**:_
- Contribute to the development of integrated annual plans through the strategic planning and ownership of a 12-month event activity calendar linked to goals & ROI.
- Co-ordinate all aspects of events from planning, executing right through to post-event evaluation and reporting as required.
- Work with the relevant internal teams to plan and execute pre, during, and post event nurture and engagement programs where appropriate.
- Develop event digital toolkits including standards and assets for best practice sharing to ensure seamless experience and flawless execution of same or similar activities across key markets.
- Collaborate with trade marketing & loyalty club leads to maximise loyalty club lead generation at events.
- Manage the annual events budget, seeking out opportunities to maximise cost savings and ROI without compromising premium execution.
- Act as first point of contact, evaluating all ad-hoc proposals and opportunities received, declining where not aligned to core strategy and elevating internally for further consideration where warranted.
- Act as the in-house events marketing champion, willing to coach the broader teams on how to use this engagement platform for successful outputs.
- Research trends in event planning to develop new ideas for future events.
- Co-ordinate group logistics & agenda for multi-brand home visits (individual brand home tours & tastings managed directly by on-site hospitality & tasting room teams)
- **Job Requirements**:_
- _________________________________
- Degree in marketing, communication, or related field
- 3 - 5 years’ experience in a comparable FMCG, luxury category and / or wine environment
- Solid understanding of the event marketing strategies, trends, and technologies
- Computer literacy & tech-savvy
- **Personal Attributes and competencies**:_
- _________________________________
- Highly organised and efficient, able to get things done amid ambiguity.
- Demonstrate exceptional communication, networking and relationship service skills.
- Exceptional creative flair coupled with a data-driven mentality and sense of how to use insights to sharpen impact.
- Strategically minded with operational capability
- Attention to detail, passionate and takes pride in work.
- Happy to be hands-on and demonstrates accountability.
- Efficient multitasker with good time management and delegation skills
- Ability to travel
- Budgeting capability
- Tech-savvy

**Job Types**: Full-time, Permanent

Ability to commute/relocate:

- Cape Town, Western Cape: Reliably commute or planning to relocate before starting work (required)

**Experience**:

- Events Management: 3 years (required)

Application Deadline: 2023/07/31



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