Creative Strategist

1 week ago


Cape Town, South Africa Prosana Full time

The brand started in 2020, and over 3 years, have grown to be a dominant player in the sports garment market. Working with footballers & athletes, all the way from professionals to grassroots players, they offer socks that willwell, knock your socks off Are you looking to scratch your creative itch with a fast-growing eCommerce brand? A UK-based apparel company is looking to develop a world-class creative team, and are looking for a Creative Strategist to join them

As a brand that cares about providing products that are great value and focus on quality, they’re out to build a team that will elevate the brand to the next level.

WHAT YOU’RE GETTING YOURSELF INTO
As a Creative Strategist, you're the mastermind behind campaigns that get people talking. You’ll have the chance to work closely with the creative and marketing team, create out-of-this-world angles for assets, and evaluate performance to truly understand what your audience wants. Your objective? Foster innovation, streamline processes and stay ahead of industry trends while nurturing a creative and mentorship-focused culture in the team.

WHAT’S IN IT FOR YOU
- Work fully remote and be the most productive self wherever you choose to work from - be it your couch or the coffee shop
- Join a startup that will allow you to continue developing your career and create your own path of growth
- **25 days holiday, plus all UK Bank Holidays**

HOW YOU WILL SPEND YOUR TIME
- Conducting in-depth research on competitors and industry trends to inform creative strategies
- Collaborating with media buyers and the creative team to storyboard, brainstorm, and develop innovative ad concepts that align with campaign objectives
- Creating content strategies that involve original productions as well as user-generated content to diversify the creative assets
- Ensuring timely production of high-quality creative assets by managing and coordinating graphic designers, video editors, and content creators
- Evaluating the effectiveness of different ad concepts and identifying opportunities for optimization by regularly reviewing and analyzing performance reports with media buyers
- Streamlining the development, testing, and iteration of creatives by implementing creative processes and optimizing the workflows
- Developing and maintaining a robust creative system that includes ideation frameworks, documentation, and standardized procedures
- Fostering a culture of creativity, innovation, and collaboration within the team by providing guidance, mentorship, and knowledge sharing to team members

WHO YOU ARE
- You have previous experience working with direct-to-consumer brands in an agency or in-house, with a focus on developing effective creative strategies for driving conversion
- You have experience in managing end-to-end creative design workflows, from idea generation, coordinating with other creatives, and analyzing the performance of them
- You have a strong understanding of performance marketing metrics and how to incorporate this data into your strategies
- You have experience working with static designs as well as motion design & video for paid social and organic channels
- You have the drive to learn all the time and solve any problem that’s thrown at you
- You have an eye for detail and ensure that your work is of the highest quality
- You are organized and are able to manage multiple projects at once to meet all deadlines
- You are a self-starter who enjoys working in a fast-paced environment and taking the initiative
- You have a portfolio to showcase your work and will be able to share it with us


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