Digital Marketing Strategist
2 weeks ago
**Job Title: Digital Marketing Strategist**
**Company: Liquid Thought**
**Location: Cape Town, South Africa**
Are you a creative and analytical mind with a passion for digital marketing? Do you thrive in developing innovative strategies to enhance online presence and drive business growth? Liquid Thought, a dynamic and forward-thinking company based in Cape Town, is seeking a talented Digital Marketing Strategist to join our team.
**About Us**:
Liquid Thought is a leading digital solutions company dedicated to helping businesses thrive in the digital era. We specialize in delivering cutting-edge technologies and strategies that empower our clients to succeed in an ever-evolving digital landscape.
**Responsibilities**:
- **Digital Strategy Development**:
- Devise comprehensive digital marketing strategies aligned with business goals.
- Conduct market research to identify trends, opportunities, and challenges.
- Collaborate with cross-functional teams to integrate digital strategies into overall marketing plans.
- **Campaign Management**:
- Plan and execute digital marketing campaigns across various platforms.
- Monitor campaign performance, analyze data, and optimize for maximum results.
- Stay updated on industry best practices and emerging trends.
- **Content Marketing**:
- Develop engaging and shareable content for various digital channels.
- Coordinate content creation, distribution, and promotion to enhance brand visibility.
- **Social Media Management**:
- Manage and grow social media accounts to increase brand awareness and engagement.
- Create and implement social media strategies to reach target audiences effectively.
- **SEO and SEM**:
- Implement SEO strategies to improve organic search rankings.
- Oversee paid advertising campaigns and optimize for ROI.
**Qualifications**:
- Proven experience as a Digital Marketing Strategist or similar role.
- In-depth knowledge of digital marketing channels, tools, and best practices.
- Strong analytical skills with the ability to interpret data and make informed decisions.
- Excellent communication and interpersonal skills.
- Creative thinking and problem-solving abilities.
- Familiarity with the latest trends and technologies in digital marketing.
**Requirements**:
- Bachelor's degree in Marketing, Digital Marketing, or a related field.
- Proficiency in using digital marketing tools and platforms.
- Certification in digital marketing is a plus.
**Job Types**: Full-time, Permanent
**Salary**: R30,000.00 - R40,000.00 per month
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