Marketing Manager

7 months ago

Isando, South Africa MSD Full time

Our Animal Health Marketing team takes a customer centric perspective using customer feedback and market intelligence data. Using this data, we design, develop and deploy products, platforms, brands and marketing initiatives that ensure we can improve the health and well-being of animals everywhere.

We are looking for an experienced, innovative and dynamic Marketing Manager for Ruminants and Companion Animals (Rums &CA) in Sub
- Saharan Africa (SSA) to develop and manage marketing programs in SSA countries, support business objectives, foster customer relationships, analyse market, provide sales support, and advance brand building. The role reports to Business Unit Manager - SSA.

**The **Marketing Manager - Rums &CA: SSA **is responsible for the following**:

- Developing the marketing strategy and tactics for SSA in line with our Company's objectives.
- Lead the execution of SSA marketing programs from start to finish, driving collaboration with the stakeholders and leveraging the right internal processes.
- Co-ordinating marketing campaigns with sales activities through various channels and segments.
- Coordinate and align marketing activities with key account clients’ marketing plans.
- Planning and implementing promotional campaigns.
- Propose and manage marketing research projects to generate consumer insights in support of improved marketing strategy and communications in SSA countries.
- Creation and publication of all marketing material in line with marketing plans.
- Preparing online and print marketing campaigns.
- Measure and report on the performance of marketing campaigns, gain insight and assess against goals.
- Working closely with design agencies and assisting with new product launches.
- Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives in each country.
- Analysing potential strategic partner relationships for company marketing in different countries.
- Analyze consumer behavior and adjust advertising campaigns accordingly.
- Prepare and monitor the marketing budget on a quarterly and annual basis.
- Some product management.

**KOL Management**
- Key Opinion Leaders identification, development in collaboration with SSA Business Unit Manager.
- Establish strong relationship with KOL’s to strengthen customer centricity and partnership development with our Company.
- Regular visits to support the sales team in objections handling.

**Cross functional work with Support Functions**
- The ability to collaborate and communicate with all internal and cross-functional stakeholders is critical.
- Other stakeholders to work with: Other marketing teams, Sales team, Technical team, Customer Services, Regulatory Affairs, and others where relevant.

**Position Qualifications**:
**Education**
- ** Bachelor’s Degree in Marketing or equivalent qualification.**

**Experience and requirements**
- ** Minimum of 3 years commercial work experience**, with a clear and demonstrated track-record of success with good understanding of business fundamentals and essentials of value creation.
- Exposure to veterinary field or activities would be added advantage.
- Knowledge of digital and direct response marketing.
- Required to travel 50% of the time to SSA countries.
- Understanding of SSA market dynamics and regulations would be added advantage

**Competencies**:

- Strategic thinking and planning.
- Communication skills
- Financial acumen
- Strong analytical and project management skills
- Cross functional capability
- Presentation skills
- Experience in building complex marketing programs
- Strong problem-solving ability, including metrics-driven thinking
- Foster collaboration
- High end interpersonal skills & customer centricity
- Confident and dynamic personality
- Creativity & drive for results
- Ability to work in a team and be able to unite it

**What we look for**

In a world of rapid innovation, we seek brave Inventors who want to make an Impact in all aspects of our business, enabling breakthroughs that will affect generations to come. We encourage you to bring your disruptive thinking, collaborative spirit and diverse perspective to our organization. Together we will continue **Inventing For Life, Impacting Lives** while **Inspiring Your Career Growth**.

**INVENT.**

**IMPACT.**

**INSPIRE.**

We are proud to be a company that embraces the value of bringing diverse, talented, and committed people together. The fastest way to breakthrough innovation is when diverse ideas come together in an inclusive environment. We encourage our colleagues to respectfully challenge one another’s thinking and approach problems collectively. We are an equal opportunity employer, committed to fostering an inclusive and diverse workplace.

**Search Firm Representatives Please Read Carefully**

**Employee Status**:
Regular

**Relocation**:
No relocation

**VISA Sponsorship**:
**Travel Requirements**:
50%

**Flexible Work Arrangements**:

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