CRM Marketing Manager

2 months ago


Cape Town, South Africa Lelive Full time

You will join the lelive marketing team responsible for scaling the business by developing and implementing comprehensive CRM strategies to optimise customer engagement and retention and increase revenue from our website.

The role:

- Analyse users' data and behaviour to identify opportunities for personalised communication and targeted campaigns
- Collaborate with cross-functional teams to integrate CRM into the business objective
- Develop strategy and collaborate with the development team on creating lelive’s loyalty program

**Requirements**:

- Passion for skincare and beauty
- Experience with Shopify is a plus.
- Knowledge of customer segmentation and journey mapping
- Strong analytical skills with the ability to interpret data and draw actionable insights
- Excellent communication and writing skills.
- Familiar with data privacy regulations.
- High attention to detail and ability to create highly targeted campaigns
- Always up to date with CRM trends
- Winning mindset, hunger to learn and grow, and challenge oneself

**Benefits**
- Fast career progression with a rapidly growing company and brand.
- Strong compensation with lots of room for growth.
- Challenging, but exciting role, that has meaningful impact on both lelive and the industry as a whole.
- Structure where you can be heard and positive initiative are welcomed.
- Flexible and hybrid work environment.
- Access to free lelive products.
- Opportunity to work with and learn with the industry's best.
- Improvement of skills and personal development.



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