Digital Account Manager

2 weeks ago

Century City, Western Cape, South Africa Mediamark (PTY) Ltd Full time

Duties & Responsibilities

  • Achieve and exceed allocated overall digital sales revenue budgets.
  • Achieve and exceed allocated digital sales revenue budgets per digital publisher in Mediamark Digital Portfolio
  • Key focus on both Programmatic and Direct/ Customized sales ensuring all revenue channels are covered and technical knowledge is up to date on both forms of buying.
  • Being an active and highly effective networker, having and developing strong relationships with agency and client contacts within the top South African media agencies and advertisers
  • Retain and grow revenue on a designated portfolio of Digital clients and agencies.
  • Actively seek out and cultivate new business opportunities.
  • Actively develop and deepen industry relationships.
  • Initiate, develop, and present relevant opportunities to the relevant Clients and agencies utilising data and insight in proposals and presentations wherever possible to support the sales challenge.
  • Actively engage all available datapoints/touchpoints/information platforms to ensure solutions and market conversations remain relevant and impactful.
  • Efficient management of all sales processes and systems.
  • Experience and good understanding of digital platforms.
  • Promote Mediamark's multichannel portfolio to clients being an authority on their brands' positioning, and objectives.
  • Promote Mediamark and Digital Platforms to clients being seen as an authority on their brands' positioning, and objectives.
  • Use data and insight in proposals and presentations to support the sales solution.
  • Monitor campaigns executed to ensure all deliverables are met working with Ad Operations to guarantee the best possible campaign outcome thus underpinning the opportunity for return business

Education

  • Degree in Sales / Communication / Media / Marketing

Knowledge &Skills**- Strong interpersonal skills

  • Attention to detail
  • Excellent presentation skills
  • Excellent communication skills written, verbal and telephonic
  • Above average problemsolving ability and negotiation skills
  • Thorough understanding of marketing process

Experience

  • Proven track record in digital media sales (online/mobile) with consistent achievement of revenue targets
  • At least 3 years of agency / client facing digital media sales experience
  • Experience and high working knowledge of Programmatic and Direct Digital sales
  • Experience of presenting to large and small audiences of various levels within a business
  • Experience in interpreting and analyzing research: Narrative; Google
  • An established Agency and Client Network within the Digital Domain and beyond
  • Audio/Video and Marketplace Experience will be an advantage

Behavioural Indicators

  • Team player
  • Resilience
  • Strong initiative and drive (positive and self
- motivated)

  • High energy levels
  • Responsible and reliable
  • Proactive
  • Commitment to support and execute on Mediamark's overarching business strategy across channels
  • Keen networker with established media agency and client network
  • Appetite for corporate hospitality with agencies and clients

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