Event Manager

2 weeks ago

Cape Town, Western Cape, South Africa VUKA Group Full time

We are recruiting an ambitious and experienced Event Manager for the day-to-day ownership and delivery of DRC Mining Week, DRC-Africa Battery Metals Forum and Nigeria Mining Week.

These events are stand-alone market leaders in their markets and are recognised by both regional and international mining professionals.

Requirements & Competencies:

-
5+ year's event & project management experience:


  • Must be residing in Cape Town (no relocation must be required):
  • French speaking (preferably Congolese)
  • Building and maintaining relationships with senior external stakeholders
  • Administration skills organised planner
  • Ability to demonstrate creativity in promotional campaigns across traditional and digital platforms
  • Excellent communication skills across mediums
  • Leadership & team motivation
  • Ability to meet deadlines and work under pressure
  • Professionalism, integrity, must be well presented


 Computer literate
  • PC skills, especially Microsoft Office
  • HubSpot (or similar Sales) CRM experience
  • Knowledge of the Mining sector an advantage
  • Sales management and planning
  • P&L budget management
  • Accurate reporting and forecasting
  • Understanding of Venue/Operations issues and their impact on the event
  • Accurate analysis of competitors

Responsibilities:

Project management:

  • Work with the Event Director to shape and implement the events' overall strategy in order to produce the commercial goals of the event
  • Set and manage project delivery timelines
  • Ensure team is resourced adequately
  • Ensure team members are working smartly and productively
  • Suitable engagement and ownership of revenue targets:
  • Agree sales strategy with Group Commercial Director and Event Director
  • Ensure delivery of sales strategy across project and digital platforms
  • Maximise sponsorship and stand sales from existing and new clients
  • Write and action major account plans and competitive strategies
  • Engage with key revenue stakeholders to diversify the relationship lines into the organisation
  • Monthly revenue forecasts and sales activities

Product Development:

  • Identify new/adjacent product areas to grow and develop existing events
  • Work with Head of Content and Junior Event Manager to ensure effective content streams into the event which can influence new revenue streams
  • Develop a digital engagement strategy for the event brands featuring on the group mining digital platform
  • Focus on building out data volume and quality for event profiles
  • Establish and commit to a KPI metric for MQL generation across projects and influence achievement

Reporting and Forecasting:

  • Report on sales activity and sales results
  • Maintain an uptodate pipeline document with accurate forecasting
  • Ensure P&L is continuously updated with accurate revenue and contribution forecasts monthly
  • Create and deliver annual event business plan and budget documents

Marketing:

  • Establish with Marketing Manager the marketing initiatives to promote the events and conferences to potential industry professionals, both regionally and internationally
  • Ensure a comprehensive and wideranging traditional and digital marketing campaign
  • Measure and monitor marketing outputs
  • Ensure that the marketing team produces and actions website analytics and digital engagement reports

Stakeholder Management:

  • Work closely with new and existing stakeholders of influence related to the events
  • Work with external stakeholders and stakeholder groups to manage and increase all areas of their engagement with the event
  • Develop features, conferences and other onsite content to support stakeholder attendance and participation at all levels
  • Deliver any reporting commitments to external stakeholders

Content:

  • Commitment to qualifying the content plan for the events
  • Engage with Head of Content and Conference Producer to build a suitable and effective content plan for the event focus and geography
  • Leverage content at all customer and stakeholder touch points
  • Ensure a quality content plan that is delivered annually on the digital platforms

Operations & Sales Admin:

  • Maintain and manage the floor plan and ensure sales team update it correctly
  • Ensure the exhibitor list is correct and the team maintain, develop and manage database records and sales communication
  • Liaising with finance team to ensure invoicing and revenue collection is taking place in a timely fashion
  • Ensuring critical event functions are informed of event timelines and key event initiatives to maximise their effectiveness across each event cycle
  • Work with Ops team to ensure the event runs safely, and in a manner consistent with the expectations of the company, stakeholders and exhibitors.
  • Supervise key account management across marketing, sponsorship and customer service team

Salary:
R35, R40,000.00 per month

Experience:

Event Management: 5 years (required)

- leadership: 5 years (required)

**Langu

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