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SEO Strategist

2 months ago

Cape Town, Western Cape, South Africa IWG plc Full time
{"Job Title: SEO Manager

About the Role:

We are seeking a highly skilled SEO Manager to join our team at IWG plc. As a key member of our digital marketing team, you will be responsible for developing and implementing our SEO strategy to drive traffic and visibility to our multi-brand portfolio of websites.

Key Responsibilities:

* Develop and implement comprehensive SEO strategies to improve organic search rankings and drive website traffic
* Conduct keyword research, analysis, and selection to optimize website content and meta data for target keywords
* Collaborate with content creators, web developers, and marketing teams to ensure SEO best practices are integrated into website design and content creation
* Monitor and analyze website performance using SEO tools such as Google Analytics, Search Console, and SEMrush to identify areas for improvement
* Stay updated on search engine algorithms, industry trends, and best practices to continuously optimize SEO strategies
* Provide regular reporting and analysis on SEO performance metrics, including keyword rankings, organic traffic, and conversion rates

Requirements:

* Proven experience in developing and implementing SEO strategies that drive traffic and visibility
* Strong analytical skills and ability to interpret data
* Excellent communication and collaboration skills
* Ability to work independently and as part of a team
* Strong knowledge of search engine algorithms and industry trends

About IWG plc:

IWG plc is a leading provider of hybrid work solutions, with over 3,500 locations around the globe. We help businesses of all sizes to make the transition to hybrid working, empowering employees to work wherever and whenever is most convenient.

What We Offer:

* A dynamic and supportive work environment
* Opportunities for professional growth and development
* A competitive salary and benefits package

How to Apply:

If you are a motivated and experienced SEO professional looking for a new challenge, please submit your application, including your resume and a cover letter, to [insert contact information].

We look forward to hearing from you