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We are seeking a highly skilled and experienced Senior SEO Strategist to join our team at EyeCarePro, a premier leader in digital marketing for eyecare professionals. If you are passionate about driving organic traffic and enhancing search engine rankings, we invite you to apply for this exciting opportunity.

Role Overview

This pivotal role is responsible for devising and executing cutting-edge SEO strategies to meet client objectives. As a Senior SEO Strategist, you will be responsible for developing advanced SEO strategies, conducting comprehensive keyword research, and optimizing website content for targeted keywords.

Key Responsibilities
  • Develop and execute advanced SEO strategies to boost organic traffic and improve search engine rankings.
  • Conduct in-depth keyword research, analyze competitive landscapes, and optimize website content for targeted keywords.
  • Oversee on-page and technical SEO to maximize website visibility and performance.
  • Monitor SEO performance metrics and provide insightful reports to stakeholders.
  • Continuously refine strategies based on data analysis and evolving industry trends.
  • Collaborate with internal teams and external partners to integrate SEO initiatives with broader marketing strategies.
  • Review and ensure website content aligns with SEO goals and user intent.
  • Implement rigorous quality control and assurance for SEO to maintain optimal website functionality and user experience.
Requirements
  • Bachelor's degree in Marketing, Communications, or a related field, or 4-6 years of SEO experience.
  • Strong analytical skills with a proven ability to interpret data and drive decision-making.
  • Excellent communication and collaboration skills.
  • Experience with HTML markup, schema markup, and structured data.
  • Knowledge of web design principles.
  • Experience with A/B and multivariate testing.