Digital Marketing Strategist

10 hours ago


Cape Town, Western Cape, South Africa webfx Full time
Company Overview

At WebFX, we pride ourselves on being a dynamic and rapidly growing digital marketing agency with a global presence. With our headquarters in the US and offices in South Africa, Guatemala, and other locations, we offer a unique opportunity for professionals to join our mission of providing world-class digital marketing solutions to mid-size businesses worldwide.

Salary and Benefits

We offer competitive salaries based on experience, ranging from R 550,000 to R 850,000 per annum. In addition to a comprehensive compensation package, our benefits include health insurance, company profit-sharing, performance bonuses, and access to cutting-edge training resources.

Job Description

As an Internet Marketing Account Strategist, you will be responsible for developing and implementing digital marketing campaigns that drive business growth for our clients. Your key responsibilities will include optimizing client websites for search engines (on-page SEO), working under senior digital marketers, developing SEO content strategies, creating digital marketing campaign reports, analyzing competitors' websites, and managing client ad campaigns.

Required Skills and Qualifications
  • Bachelor's degree in Marketing, Advertising, Business, Journalism, Communications, Information Systems, or Statistics (GPA above 3.4)
  • Solid understanding of the internet, basic copywriting, and web copywriting skills
  • Customer service experience in any industry and basic HTML experience are a plus
  • Proficiency in English, both written and verbal, is essential
Benefits and Career Growth

WebFX offers long-term stability, career development opportunities, and a merit-based promotional structure. Our team members enjoy unrestricted access to proprietary software, tools, and training resources, as well as annual merit-based compensation increases. We prioritize work-life balance and provide a supportive environment for professional growth and development.

What You'll Do
  1. Optimize client websites for search engines (on-page SEO)
  2. Work under senior digital marketers and support them on large campaigns and client accounts
  3. Develop SEO content strategies for the copywriting team
  4. Create digital marketing campaign reports
  5. Analyze competitors' websites and online marketing initiatives
  6. Manage client ad campaigns
  7. Update website content


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