Digital Campaign Operations Specialist

1 month ago


Cape Town, Western Cape, South Africa HANGAR49 Full time

HANGAR49, a leader in B2B lead generation, seeks an experienced Digital Campaign Administrator to manage and optimize our outreach tools and campaigns.

Job Description:

The ideal candidate will possess strong project management abilities and technical expertise to set up, maintain, and enhance campaigns across multiple channels.

Key Responsibilities:
  • Campaign Setup and Maintenance: Configure and monitor campaigns across Expandi, Smartlead, and Happierleads for accurate targeting, messaging, and tracking.
  • Technical Management and Optimization: Troubleshoot issues with campaign tools to ensure seamless operations and functionality.
  • Project Coordination: Oversee campaign timelines, resource allocation, and task assignments for timely and successful campaign execution.
  • Data Analysis and Reporting: Track and analyze campaign performance metrics to optimize engagement and conversion, and prepare reports for stakeholders.
  • Cross-Functional Collaboration: Work with marketing, sales, and other teams to ensure campaign alignment with broader company objectives.

Requirements:

  • Proven experience in campaign management with expertise in outreach automation tools.
  • Strong project management skills, prioritizing multiple campaigns simultaneously.
  • Technical proficiency in setting up, maintaining, and troubleshooting digital tools for outreach and automation.
  • Analytical skills to interpret campaign data and make improvements.
  • Strong communication skills and ability to collaborate effectively across teams.

Preferred Qualifications:

  • Experience in digital marketing or lead generation.
  • Knowledge of CRM systems (Hubspot) and additional marketing automation tools.
  • Familiarity with analytics platforms and reporting dashboards.

This is a full-time position. The estimated salary range for this role is $65,000-$90,000 per year, depending on location and experience. HANGAR49 offers a dynamic work environment and opportunities for professional growth.



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