Marketing Strategist
3 weeks ago
Marketing Strategist
About the Role
We are seeking a skilled Marketing Strategist to execute promotional campaigns across various platforms, analyse results, and contribute to the overall marketing strategy. As a key player, you will work closely with the marketing team to develop and implement effective marketing plans, manage budgets, and evaluate campaign success.
Responsibilities
- Develop and execute marketing plans to drive consumer engagement
- Manage promotional campaigns across ATL, DM, PR, BTL, and Digital platforms
- Analyse results and provide insights to inform future strategies
- Collaborate with the marketing team to develop and implement marketing initiatives
- Manage expenses and ensure effective use of resources
Requirements
- Minimum 3 years of experience in marketing, advertising, or agency settings
- Creativity & Innovation: Demonstrate creative thinking and a passion for marketing
- Platform Expertise: Understand ATL, BTL, Digital platforms, PR, Direct Marketing, and Paid Media
- Influence & Relationships: Persuade stakeholders and build strong relationships
- Analytical Skills: Knowledge of budget reporting and ability to evaluate research and data
- Execution & Problem-Solving: Deliver under pressure, solve problems, and manage campaign shoots and events
- Communication: Strong written and verbal communication skills at all levels
- Retail Experience: Understanding of the retail landscape is a plus
- Qualifications: A Degree/National Diploma in marketing/advertising or equivalent
About Sapientis
Sapientis is a leading company in the consumer goods sector, committed to delivering exceptional marketing strategies that drive business results. If you are a motivated and experienced marketing professional looking for a new challenge, we encourage you to apply for this exciting opportunity.
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