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Ecommerce Strategy Manager

2 months ago

Johannesburg, Gauteng, South Africa TalentLink Full time
Ecommerce Manager Job Description

TalentLink is seeking an experienced Ecommerce Manager to develop and implement our online go-to-market strategy, ensuring alignment with our brand's goals. The ideal candidate will collaborate with cross-functional teams to create a consumer-centric digital shopping experience.

Key Responsibilities:
  • Develop and Implement Online Strategy: Create and execute a comprehensive online strategy that drives sales, engagement, and brand awareness.
  • Collaborate with Cross-Functional Teams: Work closely with Digital Marketing, Brand, Creative Services, and Planning to ensure a seamless digital shopping experience.
  • Define Value Proposition: Develop a clear value proposition that resonates with our target audience and drives conversions.
  • Manage Site Content: Oversee the development and implementation of a seasonal, monthly, and weekly site content calendar to ensure freshness, relevancy, and balance between commerce and brand storytelling.
  • Optimize On-Site Search and Cross-Sells: Analyze and optimize on-site search and cross-sell strategies to drive conversion rates and improve customer satisfaction.
  • Lead in Product Placement and Merchandise Strategies: Collaborate with the design team to propose new merchandise strategies and optimize product placement to engage consumers and drive profitable sales.
  • Liaise with Clients and Manage Inventory: Manage product inventory, pricing updates, and general static content changes, ensuring seamless communication with clients.
  • Oversee In-Site Marketing Elements: Manage error pages, unpublish strategy, and in-site marketing elements to ensure a cohesive brand experience.
  • Collaborate with Design Team: Work with the design team to create website banners and e-newsletters that drive engagement and conversions.
  • Generate Sales Reports: Analyze online sales data, generate daily and monthly sales reports, and stay updated on software or data trends to inform strategic decisions.

TalentLink is committed to creating a consumer-centric digital shopping experience that drives sales, engagement, and brand awareness. If you're a seasoned ecommerce professional with a passion for innovation and collaboration, we encourage you to apply for this exciting opportunity.