Marketing and Communications Specialist

5 days ago


Alberton, Gauteng, South Africa LIFE Healthcare Group Full time
Job Summary

The LIFE Healthcare Group is seeking a skilled Marketing and Communications Coordinator to join its team. This role involves developing and implementing effective marketing strategies to promote the hospital's services and enhance its reputation.

Main Responsibilities
  • To build productive relationships with key stakeholders, including general practitioners and specialists, media, and the community.
  • To generate statistics and reports from available hospital information to analyse referral patterns and inform marketing strategies.
  • To develop and implement marketing initiatives aimed at patients, potential patients, and the local community.
  • To provide marketing support to internal stakeholders as well as the national marketing department.
  • To manage media relations according to set corporate policy and guidelines.
Requirements
  • A tertiary marketing, public relations, or communication qualification is advantageous.
  • Proven management ability and a minimum of three years' hospital experience are desirable.
  • Excellent interpersonal skills are critical for building productive relationships with stakeholders.
  • Analytical thinking, strategy delivery, attention to detail, and time management skills are essential.
  • Computer literacy in Word, PowerPoint, and advanced Excel is required.


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