Customer Experience Strategist

1 month ago


Sandton, South Africa Initiate International Full time
Job Overview

We are seeking a highly skilled Data-Driven Marketing Specialist to join our team at Initiate International in Johannesburg. This is an exciting opportunity for a strategic thinker with a flair for creativity, who thrives on enhancing customer journeys through personalized marketing campaigns.

Key Responsibilities:
  • Craft Insightful Segments: Dive into the depths of customer data to develop targeted strategies that captivate and retain our audience.
  • Implement Innovative Personalization: Design and execute campaigns that make customers feel seen and valued.
  • Enhance Customer Experiences: Investigate drop-off points in the customer lifecycle, using insights to optimize user experiences and enhance retention.
Requirements:
  • Marketing Degree or Relevant Qualification: A minimum of 3 years in web/eCommerce; experience within the online betting industry is a definite advantage.
  • Strong Analytical Skills: Demonstrated project management skills to navigate and drive initiatives forward.
  • Commercial Acumen: A strategic and analytical mindset with proven commercial acumen.
  • Excellent Communication Skills: Exceptional networking skills to engage a diverse range of stakeholders and build lasting relationships.

We offer a competitive salary of R450,000 - R600,000 per annum, depending on experience. If you are ready to take your career to the next level and shape customer experiences in the dynamic world of online betting, apply today



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