Senior Digital Strategist
5 months ago
**Position Title**:Digital Strategist**
**Department**:Strategy
**Reports to**:Head of SAMS
**JOB REQUIREMENTS**
**Position Description**
**Main Areas of Responsibility**
- Gather, aggregate and analyze data and information for strategic output
- Work with other strategists and MD to iterate and finalise conclusions for final presentation
- Evaluation of clients requirements to identify market and campaign opportunities, and propose programmes of work resulting from strategy
- Develop strategies from information and briefs from clients relating to digital campaigns and brand objectives with creative, technology and account management team
- Develop measurement models to determine performance and ROI
- Competitor review for specific clients
- Assist account managers with client strategy when required
- Market and desk research
- Business analysis
- Business Development
**Experience**
- Experience in a digital agency, marketing department or publisher
- Contribution to digital, business and/or communication campaign strategy or strategy consulting
- Ability to conceptualise, think strategically, identify problems and come up with solutions
- Ability to articulate thinking in a concise manner
- Balance logical and analytical approach with creativity and brand literacy in order to develop insights and identify opportunities
- Knowledge of consumer technologies, digital media, advertising and marketing principles
- Excellent communication skills
- Ability to interact confidently with clients
- Strong presentation skills (create and present)
- Work collaboratively and pro-actively within a team setting - internal and with client teams
**Qualifications**
- Tertiary Education, with specialization in marketing or digital media or information sciences
**Job Type**: Permanent
**Salary**: Up to R75,000.00 per month
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