Social Media Manager

2 months ago


Umhlanga, KwaZulu-Natal, South Africa Red Carnation Hotels Full time
Job Summary:

As a key member of the Red Carnation Hotels team, you will play a crucial role in assisting the general social media department. Your primary responsibility will be to help execute the company's overall global social media strategy.

You will be responsible for organizing and scheduling social content, creating engaging content within our hotels, and developing innovative ideas to grow our social channels.

Key Responsibilities:
  • Social Content Creation: You will be responsible for shooting video and photo content on iPhone within our South African-based hotels, editing reels, and selecting images for content creation.
  • Content Preparation: You will plan and arrange internal and external shoots, ensuring enough editing and scheduling.
  • Content Scheduling and Listening: You will write captions in the RCH tone of voice and use Hootsuite to schedule daily content for all global properties and monitor and respond to brand mentions across all channels.
  • UGC Management: You will use Stackla to moderate all property widgets and ensure they are up-to-date, as well as manage rights to UGC content.
  • Influencer Management: You will work closely with the Head of Social Media to invite and approve any influencer/talent requests, either through Instagram or our influencer management tool.
  • Social Assistance: You will work closely with the Head of Social Media to create assets and copy for paid social media posts when required.
  • Reporting Assistance: You will work closely with the Head of Social Media to pull key statistics and figures for monthly hotel social media reports when required.
  • Social Trends: You will analyze key social media trends and ensure our content plans align where appropriate.
  • Global Monthly Calls: You will join a monthly global call with the rest of the Global Social Team to update other team members on monthly social activity and upcoming plans.

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