Shopper and Category Manager

5 months ago

Cape Town, South Africa Recruitment Matters (Pty) Ltd Full time

Our client is looking for a Shopper and Category Manager to join their team. The vision for the Category & Shopper Marketing Team is to be a trusted team of Shopper & Category experts in confectionery that is central to providing strategic and short-term solutions to deliver Category growth, internally and externally. The Category team is living a category growth mindset, to grow faster and more sustainably than the category through superior understanding and fulfilment of consumer and shopper needs.

**Responsibilities**:

- Create and deliver short and long term shopper insight initiatives, as prioritized by the management team, to support MPD planning & specific segment challenges to turn shoppers into buyers of our brands.
- Leadership of brand / account workshops to enable the Marketing, Shopper Marketing & Sales teams to develop and sell the annual seasonal plans to our key retail partners.
- Coordination of both qualitative and quantitative consumer & shopper marketing research to lead new insights into the development of the category.
- Lead ongoing development of the company Category Vision, Drivers & Tactics, to engage our retail partners on the growth opportunities for the confectionery category.
- Through insight, lead and support customer marketing with new activation initiatives for company brands to increase their visibility in store.
- Support marketing team with shopper marketing insight/strategies that support new brand initiatives for existing and new products
- Ensure that the identified shopper strategies play a core role in the company, category and brand long term plans
- Support customer marketing team with category insight to lead new activation in store, both on and off the fixture.
- Develop strong agency partnerships with both new and existing agencies to utilise their strengths to support company Shopper Marketing.
- Provide support to the internal Brand and Key Account teams by conducting regular business analyses (with the focus on key strategic drivers and opportunities), presentations and merchandising solutions.
- Proactive management of team priorities.
- Build and develop internal reporting databases and templates.
- Manage cross-functional targets.
- Identify key trade opportunities including maximizing in-trade opportunities (ranging, distribution, merchandising and visibility).
- Oversee development of Category Selling stories
- Delivering commentaries and sales analysis for monthly business review reports, pro-actively identifying business opportunities and issues.
- Manage planograms & merchandising guidelines to support category shelving initiatives including the training thereof internally and externally.
- Responsible for updating space management product / image library & IRi data characteristics.
- Training members of the cross functional team on data systems (Retailer POS, IRi).
- Build effective working relationships and processes with the Sales and Marketing teams with the aim of driving incremental category and brand growth.
- Lead cross functional ways of working ultimately ensuring alignment to and focus on business objectives.

**Key Skills**:

- Proven Category Management Expertise.
- Advanced MS Excel, IRi Temple & Space Planning Skills.
- Understanding shopper/consumer/market insights and how these drive category growth in retailers.
- Understanding of competitor and market dynamics.
- Excellent numeracy, analytical and data interpretation skills.
- Understanding brand and key account strategies and interpreting these into customized category plans.
- Implementing and evaluating category plans in-store.
- Excellent interpersonal skills, able to build relationships and influence at all levels - internal and external.
- Confident, assertive self-starter with a drive for results and highly motivated.
- High level of initiative, able to drive projects independently.
- Structured with organizational skills.
- Ability to work under pressure and meet tight deadlines.

**Qualifications**:

- BComm Degree or suitable tertiary qualification
- Previous experience in a customer-facing Category Management role, FMCG environment (minimum 5 years)
- Prerequisites include advanced skills & working knowledge of external market data software and space planning software
- Knowledge of and advanced skills in Microsoft Office (specifically Excel and PowerPoint)

**Job Types**: Full-time, Permanent

  • Shopper and Category Manager

    5 months ago

    Cape Town, South Africa HR Ingenuity Full time

    As global leader in the premium chocolate sector, is looking for a Shopper and Category Manager **Position Purpose** The vision for the Category & Shopper Marketing Team is to be a trusted team of Shopper & Category experts in confectionery that is central to providing strategic and short-term solutions to deliver Category growth, internally and...

  • Category & Shopper Manager - Fmcg (Retail)

    5 months ago

    Cape Town, South Africa Service Solutions Staffing Full time

    Lead shopper insight and category insights, leading key initiatives from project development, management to completion - Leadership for Category Vision and Drivers that enables customer teams to persuade key retail partners of the category strategy - Create and deliver short and long term shopper insight initiatives, as prioritized by the management team, to...

  • Category & Shopper Manager – FMCG (Retail)

    6 months ago

    Cape Town, South Africa Service Solutions Full time

    Cape Town Premium FMCG brand is hiring Position PurposeThe vision for the Category & Shopper Marketing Team is to be a trusted team of Shopper & Category experts in confectionery that is central to providing strategic and short-term solutions to deliver Category growth, internally and externally. The Category team is living a category growth mindset, to grow...

  • Junior Category Shopper Manager

    5 months ago

    Cape Town, South Africa Kenvue Full time

    Description Kenvue is currently recruiting for: **Junior Category Shopper Manager** This position reports into the Category Shopper Manager: Self Care & Skin Health and is based in Cape Town, South Africa. **Who We Are** At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the...

  • Category & Shopper Marketing Leader - FMCG

    3 weeks ago

    Cape Town, Western Cape, South Africa Service Solutions Full time

    Category & Shopper Marketing Leader - FMCGService Solutions is seeking a seasoned Category & Shopper Marketing Leader to drive growth and innovation in our FMCG business.Job SummaryThe Role: As a Category & Shopper Marketing Leader, you will be responsible for developing and executing category growth strategies, leading cross-functional teams, and analyzing...

  • Shopper Manager

    5 months ago

    Cape Town, South Africa Johnson & Johnson Full time

    Description recruiting for: **Shopper Manager** This position reports into the **Head of Execution Excellence** and is based in **Cape Town, South Africa.** *** **Who We Are** At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the house of iconic brands - including...

  • Senior Shopper Manager

    6 months ago

    Cape Town, South Africa Johnson & Johnson Full time

    Description Kenvue is currently recruiting for: **Senior Shopper Manager** This position reports into the Head of Execution Excellence and is based in Cape Town, South Africa. **Who We Are** At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the house of iconic brands -...

  • Shopper Assistant

    4 weeks ago

    Cape Town, South Africa Kenvue Full time

    Description recruiting for: **Shopper Assistant** This position reports into the Head of Execution Excellence and is based at Cape Town, South Africa. **Who We Are** At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the house of iconic brands - including NEUTROGENA®,...

  • Shopper Assistant

    4 weeks ago

    Cape Town, South Africa Kenvue Full time

    Description recruiting for: Shopper Assistant This position reports into the Head of Execution Excellence and is based at Cape Town, South Africa. Who We Are At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the house of iconic brands - including NEUTROGENA®, AVEENO®,...

  • Category Manager

    1 month ago

    Cape Town, Western Cape, South Africa Service Solutions Full time

    Job Title: Category & Shopper Manager – FMCG (Retail)Location: Cape TownWe are seeking a highly skilled Category & Shopper Manager to join our team at Service Solutions. As a key member of our FMCG retail team, you will be responsible for driving category growth and developing shopper marketing strategies that deliver results.Key Responsibilities:Lead...

  • Shopper Marketing Manager: Beverages

    5 months ago

    Cape Town, South Africa PepsiCo Full time

    Overview: **About PepsiCo** PepsiCo products are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world. PepsiCo generated more than $79 billion in net revenue in 2021, driven by a complementary beverage and convenient foods portfolio that includes Lay’s, Doritos, Cheetos, Gatorade, Pepsi-Cola,...

  • Category Planning Manager

    5 months ago

    Cape Town, South Africa AVI Limited Full time

    **Indigo Brands**, based in Cape Town, is a subsidiary of AVI Limited (AVI). Indigo Brands has been a manufacturer and distributor of global brands Yardley and Lenthéric since 1995 and is a leader in personal care and beauty products, including female and male perfumed body spays, roll-on deodorants, body care, face care, colour cosmetics and liquid...

  • Category Specialist: Pop Culture: Global Fmcg Brand

    5 months ago

    Cape Town, South Africa Viv Gordon Placements Full time

    We have an exciting in-office opportunity for an energetic, Junior-Mid Category Specialist at a renowned global FMCG pop culture brand in Cape Town. The Brand’s goal is to be known as the thought leader when it comes to all topics Category and Shopper. As Category Specialist, you will play an integral role in building, developing, and maintaining...

  • Category Manager

    7 days ago

    Cape Town, Western Cape, South Africa Service Solutions Full time

    Job SummaryWe are seeking a skilled Category Manager to join our team at Service Solutions. This role will be responsible for leading shopper insight and category initiatives, developing strategic plans, and driving category growth in retailers.About the RoleLead cross-functional teams to develop and implement category strategies that drive business...

  • Category Management Specialist

    3 days ago

    Cape Town, Western Cape, South Africa DotActiv Full time

    At DotActiv, we take pride in delivering innovative category management solutions that enhance the retail shopping experience. Our mission is to accelerate sustainability through strategic planning and data-driven insights.This role is ideal for a creative problem-solver who values strategic planning, customer satisfaction, and innovation. With a competitive...

  • Category Management Lead: Modern Trade

    5 months ago

    Cape Town, South Africa PepsiCo Full time

    Overview: **We are PepsiCo** PepsiCo is proud to be one of the world’s leading food and beverage companies. Every day, we are dedicated to bringing our mission to create more smiles with every sip and every bite to life. Our products are enjoyed more than one billion times a day in more than 200 countries and territories around the world. Our portfolio...

  • Category Strategist

    4 weeks ago

    Cape Town, Western Cape, South Africa DotActiv Full time

    At DotActiv, we're dedicated to providing the South African retail market with cutting-edge category management software and advisory services. Our mission is to accelerate the world's transition to retail sustainability through category management that delivers remarkable performance, exceptional shopping experiences, and meaningful strides towards...

  • Promotions Analyst

    6 months ago

    Cape Town, South Africa Pick n Pay Full time

    **Job Advert Summary**: **Duties & Responsibilities**: The key responsibilities for the role include executing Smart Shopper promotions and data selection using Smart Shopper tools and systems. This is a task that requires attention to detail, adherence to process, and initiative to be able to pre-emptively identify and flag challenges. - Working with the...

  • Category Planner.

    2 months ago

    Cape Town, South Africa DotActiv Full time

    At DotActiv, we pride ourselves on providing the South African retail market with high-quality category management software and advisory services aimed at making in-store shopping an all-round better experience. The purpose of our existence is: “To accelerate the world’s transition to retail sustainability through category management that simultaneously...

  • Buyer: Hppc Shopper Bags/coolers

    5 months ago

    Cape Town, South Africa Woolworths Full time

    Advert reference: woolw_000634 Advert status: Online - **Position Summary** **Industry**:FMCG & Supply Management **Job category**:Other: FMCG, Retail, Wholesale and Supply Chain **Location**:Cape Town **Contract**:Permanent **Remuneration**:Market related **Introduction** Responsible for the execution of the Shopper Bags, Bottles and Coolerbags and...