Product Marketing Manager

4 weeks ago

Cape Town, South Africa NBCUniversal Full time

**Company Description**
Albatros by NBC SportsNext is the leading provider of management software and online tee time booking systems for golf clubs across Europe and South Africa. It is a member of the same family of brands as GolfNow and Mygreenfee, two of the world’s largest online tee time marketplaces, used by over 3.5 million golfers worldwide.

Our technology, services and distribution platform help golf clubs increase their rounds and revenue, expand their markets and manage their businesses. Just ask the owners and operators of more than 1,500 golf clubs in Germany, France and South Africa.

These are exciting times for the game of golf and those who love and live it. With Albatros software we are driving and reshaping an entire industry - we are disrupting the status quo, developing innovative new web-based and mobile products and helping golf clubs to build profitable, sustainable businesses.

Our business is fun to be part of, and our employees are connected to a truly global company within NBCUniversal. Although we retain the spirit of a family company and internally feel like a small, agile tech business, we can use all the advantages and resources of an international corporate community. We work closely with our BRS Golf and GolfNow colleagues in Belfast, Digital Golf Solutions and Mygreenfee colleagues in Paris and Cape Town, as well as our GolfNow, NBCUniversal and Comcast partners in the USA.

This is a hybrid role based in Cape Town, South Africa. You will report to the Senior Marketing Manager in Belfast and work closely with the Product Director in Cape Town.

**Key Responsibilities**:

- Translate technical product specifications into compelling and easy-to-understand messaging across various marketing channels for customers in current and emerging markets.
- Collaborate with the product team to gather insights and understanding of new products and features.
- Develop and maintain product marketing collateral including brochures, presentations, and website content.
- Create engaging tutorials and self-help documentation to assist customers in understanding our products and maximising their usage.
- Conduct market research to identify trends, competitive landscape, and customer preferences.
- Support the sales team with product positioning, messaging, and sales enablement materials.
- Work closely with cross-functional teams including sales, product development and customer success to ensure alignment and consistency in messaging.
- Monitor and analyse the performance of marketing campaigns and initiatives, making data-driven recommendations for optimisation.
- Support the growth of Albatros technology products, diversifying our marketing message into key new markets.
- Fluency in written and spoken German and English.
- Minimum of 3 years’ experience in marketing strategy and campaign management.
- Proven experience in product marketing, preferably in the technology industry.
- Excellent communication skills with the ability to simplify complex concepts for diverse audiences.
- Strong creative and analytical skills, with a keen eye for detail.
- Experience in creating user technology guides and marketing materials, utilising Adobe Creative Cloud Suite or similar.
- Ability to work independently and collaboratively in a fast-paced environment.
- Passion for golf and understanding of the golf industry and club operations.
- Prior experience working with sales teams and supporting sales initiatives is a plus.
- Experience working with website content management systems.

**Additional skills and experience that would be desirable;**
- French speaking.
- Experience with Salesforce, Salesforce Pardot, Google Analytics and Wordpress.

**Additional Information**
NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. NBCUniversal will consider for employment qualified applicants with criminal histories in a manner consistent with relevant legal requirements, including the City of Los Angeles Fair Chance Initiative For Hiring Ordinance, where applicable.

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