Paid Media Specialist

3 weeks ago


Cape Town, South Africa Kadraa Recruitment Full time

**Description**:
Do you thrive on studying, reaching and engaging huge audiences? Are you excited about thinking up new and better ways to drive behavior at scale through advertising? Are you looking to join a 100% remote working team without having to return to the office?

We are growing our advertising team with multiple positions open to people who love paid media and want and environment where they can learn from each other, build and test their own ideas with huge consumer audiences, and aspire to define paid media best practice for the decade ahead.

Working with paid media team and client account managers, you will be responsible for the day to day management of ad accounts for entertainment and ecommerce clients, primarily across Google Ads, Facebook Ads, and increasingly, TikTok, Snapchat and other new platforms. You will have full ownership of paid media strategies and production on your accounts, with a fast track option to building a specialism in a dedicated channel or sector, or taking a management route and building your own specialist team.

**About Us**:
We work with some of the most innovative entertainment, ecommerce and startup brands in the world. We’re little known but have big impact, generating tens of millions in revenues for clients every year and consistently rated 5/5 for service, expertise and ROI.

Our experience includes global campaigns for legendary music acts from Coldplay and BTS to Pink Floyd and Shakira. But it doesn’t stop at music; we work with best-selling authors, award-winning documentary films, iconic British retailers, and the fastest-growing startups in the UK.

**About the role**:
You’ll get a chance to work on an exciting roster of media and ecommerce clients and collaborate with their teams, without having to move or commute to an office.

You’ll join a small, energetic team running global campaigns for an impressive and fast-growing client base. You’ll get front-line experience across the board and develop rare knowledge that will make you a remarkable growth marketer in any business context throughout your career.

**In this role you will**:

- Join Account Managers on client calls to learn about their business and discuss your results
- Design, manage, optimize and scale ad campaigns across paid social, search, video and display as you see fit
- Write ad copy and brief external teams with creative and tagging/tracking requirements
- Research, build and revise audience targeting across paid media
- Analyze data both in-platform and in Google Sheets to find issues and opportunities
- Propose ad budget allocations and control costs
- Reporting clear insights and recommendations for our team and clients
- Build relationships and collaborate effectively with other channel owners outside of Paid Media
- Innovate new advertising strategies and techniques that push ad platforms to their absolute limits
- Document and maintain winning processes, and train future staff in their use
- Share what you learn in this role online and at events, promoting the expertise of both our company and you personally

**About You**:

- Minimum 2 years experience in online advertising
- Experience working on Paid Search and Social
- Current or previous experience working in an agency environment
- Passionate about driving real behavior at scale and appreciating the responsibility of influencing large audiences
- Big thinker who has real ambition in massive growth for their accounts, their personal development, and the wider company
- Able to be both strategic in your thinking, and very hands on in your activity
- The ability to be agile across multiple clients, being able to multitask is a must.
- Interested in and appreciative of wider digital marketing channels and how they interact with paid media
- A proactive approach to planning and scheduling with the confidence to solve problems as they arise
- Exceptional communication and reporting skills
- Actively improving your knowledge and up to speed on industry developments and opportunities

**What You Get**:

- Join a team with proven, repeatable results on big-hitting global campaigns
- Working directly with, and learning from, a diverse team of expert staff, stakeholders and freelancers
- The environment and encouragement to have big reach and economic impact without the red tape of bigger companies
- Ongoing training internally plus budget for books and courses from ConversionXL and more
- Flexibility around family needs - if you need to pick up the kids, no questions asked

**Benefits**:
The salary for this role is very competitive (depending on experience)

We’re a small and relaxed remote team of experts, and growing fast so you can get in early with a seat at the top table and take part in our growth. And rewarded for it too
- 33 days annual holiday
- Your own MacBook plus second display
- Flexibility of working from home or wherever you like
- Run global campaigns for an amazing client base
- Big focus on trai


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