Paid Media Specialist

6 months ago

Cape Town, South Africa Digital Marketing Specialist Full time

**About Us**

Join our dynamic, 100% remote team that's behind some of the most innovative entertainment and e-commerce campaigns worldwide. Though our company may be little known, our impact is huge, creating tens of millions in revenue annually for our clients. We're known for exceptional service, expertise, and ROI. Our portfolio includes campaigns for legendary music acts from Metallica and BTS to Pink Floyd and Billie Eilish, best-selling authors, award-winning films, iconic retailers, and some of the fastest-growing start-ups.

We're committed to not just meeting but exceeding expectations, promising unparalleled service, expertise, and return on investment. At DMS, we value efficiency, clear communication, and aiming for world-class performance. We believe in thinking big, focusing on value, and making complex decisions easy for our clients. If you're passionate about making a significant impact and thrive in a culture that champions innovation, growth, and diversity, DMS is the place for you.

**Description**

As a Paid Media Specialist, you will thrive in reaching and engaging vast audiences through innovative advertising. You'll have the autonomy to build and test your ideas, with the opportunity to become a defining force in paid media best practices. Key responsibilities include:

- Full ownership of paid media strategies and production on accounts across entertainment, e-commerce, and more
- Design, manage, optimise, and scale ad campaigns across various channels on platforms like Google Ads, Meta Ads, TikTok, Snapchat, and emerging channels.
- Devise full strategies that support the client's key objectives and measurement model
- Collaborate with the paid media team and client account managers for business growth and audience development.
- Craft ad copy, collaborate on creative requirements, and manage tracking.
- Analyse data for insights and opportunities, proposing ad budget allocations.
- Document processes and train colleagues on successful processes.

**About You**

You're a perfect fit for this role if:

- You have 5+ years of agency experience in digital marketing, with a passion for excellence and innovation.
- You're strategic and hands-on, able to influence behavior and drive results at scale.
- You're adept at managing multiple clients and projects, demonstrating agility and a proactive problem solving mindset.
- You possess excellent communication skills, can provide clear reporting, and are committed to continuous learning to stay ahead of industry trends.
- You're based in South Africa, with the right to work in the country.
- Experience with Google Tag Manager, Google Analytics, Supermetrics/DataSlayer, conversion tracking, and pixel implementation is a plus.

**What you get**
- A competitive salary range of R28 000 - R65 000 per month, depending on experience.
- 33 days annual leave, including public holidays.
- Full Medical Aid through Discovery Health (up to R3 500 per month), plus an additional R700 per month for Medical Gap or Retirement Annuity.
- Equipment provided for your home office setup.
- A dedicated focus on your training and career progression.
- The opportunity to work on global campaigns and collaborate directly with a diverse, expert team.

**Join Us

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