Partner Impact Programme Ambassador

7 months ago

Cape Town, South Africa CapeTownMagazine.com Full time

Partner Impact Programme Overview
We have a marketing impact programme (Partner Impact Programme) tailored to the unique needs of small and medium-sized owner-managed businesses in the tourism, hospitality, and local products industries.

You have a lot of passion for reaching out to great small and medium sized businesses, particularly in the hospitality and tourism industry (restaurants, wine estate, accommodation, experiences, products, events).
You’re a strong communicator, organised and love unpacking opportunities and sharing insights with potential partners (owner-managed SMEs).
You have a calm and confident demeanour. Are an organised, tenacious, resilient and goal-oriented team player.
You love following through, and working on penny-dropping marketing and sales solutions, and can manage your own pipeline through consistent follow ups and follow through on a CRM.
Mission and purpose of the role
It’s a dream job for someone who wants to sink their teeth into a role that impacts the bigger economic picture, who wants career growth and fulfilment at the same place for years to come.
You'll play a vital role in driving revenue growth for owner-managed SMEs across Cape Town, the province and even the rest of South Africa.
You’ll boost the company’s mission to create a DNA changing impact for SMEs and their teams through this programme, which supports SMEs with extremely good marketing at relatively little cost.
You'll leverage your expertise to promote our marketing programme for SMEs by engaging potential partners, leading and advising them through our programme, and sales process, and working with the partnerships team to co-create compelling communication materials.
This role requires a sincere passion for supporting local businesses in the Western Cape and South Africa. An understanding of marketing principles, excellent communication skills, sales talent and CRM experience.
Key responsibilities

**Lead Generation**: Research and identify great new fitting potential partners through various channels and sources, including LinkedIn, industry databases, social media, industry events and networking.

**Maintaining a high level of activity**: Reaching out to a minimum of 50 companies per day and driving continuous growth of the programme, in numbers of business and revenue to sustain its impact.

**Qualification**: Qualify leads based on their needs, budget, authority, and timeline to ensure they are a good fit for the company's solutions.

**Engagement**: With prospective partners to understand their needs, qualify them, and determine their fit for the company's products or services.

**Appointment setting**: Securing scan meetings or calls between qualified leads and the partnerships team.

**Follow-up**: Maintain regular and consistent follow-up with prospects

**Programme advisor**: Lead potential partners through our programme success aspects and process, from initial outreach to proposal presentation and contract negotiation, leveraging your expertise to highlight the benefits of our programme.

**CRM management**: Keep detailed records of outreach activities, notes, and follow-up tasks in the company's customer relationship management (CRM) system.

**Collaboration**: Work closely with the partnerships and marketing teams to refine outreach strategies and messaging based on feedback and performance metrics.

**Professional development**: Continually learn and stay informed about industry trends, competitor activities, and best practices in sales outreach to continuously improve strategies and tactics.

**Benefits**:
Competitive salary with performance-based incentives tied to revenue growth targets

Opportunity to make a meaningful impact on the success of owner-managed businesses and brands

Flexible work environment with remote work

Access to professional development opportunities and resources to support your advancement

Healthy company culture with focus on ongoing growth in skills, structure and mental health
Requirement and Qualifications

Passion for working with and supporting small and medium-sized businesses

Bachelor's degree in marketing and sales, business administration, or a related field

Proven experience (three years is ideal) in marketing, sales outreach, or business development roles, preferably in B2B

Strong understanding of marketing principles and best practices

Excellent written and verbal communication skills, with the ability to articulate ideas and convey information effectively

Proficiency in using CRM tools such as HubSpot or similar

Proactive and self-motivated, with a track record of exceeding targets and driving results

Excellent organisational skills and attention to detail, with a focus on thorough follow-ups

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