Asst. Marketing Manager
1 month ago
**Wine & Hospitality Estate in Franschhoek**
**Position Title**:Assistant Marketing Manager
**Reports To**: Marketing Manager
**Position Summary**:
The Assistant Marketing Manager supports the Marketing Manager in the development and execution of marketing strategies to increase brand awareness, drive customer engagement, and support sales growth. This role involves coordinating marketing campaigns, analysing market trends, managing digital and traditional marketing channels, and collaborating with cross-functional teams to ensure successful project execution.
**Responsibilities**:
- Plan, organize, and implement market survey to obtain data that provides insight to market trends and consumer requirements
- Interpret data obtained from market research/survey to produce results useful in taking effective business decisions
- Carry out demographic surveys to identify potential customers
- Employ knowledge of company goals in carrying out marketing operations
- Establish good working relationships and rapport with clients to ensure continued patronage and mínimal consumer attrition
- Support marketing manager in the development of pricing strategies
- Conduct surveys to determine possible reception of a new product by a target market
- Write statements and press releases for the promotion of product/services on media channels
- Prepare and present regular reports to management on results and activities
- Oversee the design and publication of promotional materials such as ad posts and flyers
- Monitor the performance of products in the market to modify marketing strategies where necessary.
- Coordinate and manage PR efforts/campaigns including special mailings as assigned
- Create blogger and review list for specific product campaigns using targeted audiences
- Brand budget management including tracking of and accounting for all estimates and invoices and generating PO’s
- Spearhead development and progress of all approved initiatives through strong partnerships with cross functional teams
- Manage the timely communication of project updates and information to manager and senior management
- Follow up with brands on assets, product details, social media details, 360 plan participation, brand calendar activation details, and any miscellaneous questions or issues that might arise from an executional standpoint
- Develops messaging, themes and tangible product selling hooks for new and backlist products for seasonal and thematic campaigns
- Participates in the planning and preparation for sales conferences
- Create promotional materials (slides, flyers, memes, comparison charts, sell sheets, ) for campaigns and process orders for those that are outsourced for printing
- Manage marketing budget within budget across multiple brands/projects, including planning, reporting, accruals
- Execute the marketing plans including tracking promotions to ensure corporate objectives are met
- Leverage a prospect database to drive campaigns, including leveraging reporting capabilities to update a marketing dashboard and proactively review/analyse campaign results
- Responsible for creating and overseeing exclusive events across the footprint that serve as a channel for client/prospects engagements
- Social Media - Manage social media calendars for the region and work with agencies to ensure roll out
- Conduct continuous analysis of competitive environment and consumer trends
- Establish excellent open communication with all operational teams, GM, F&B, Front Office and other department heads throughout the Estate
- Proactively develop and maintain effective working relationships with all external customers to include graphic designers, printers, media, advertisers, photographers, local partnerships and online marketing
- Manage execution of projects that may fall outside of regular duties to assist other departments or to support the Estate’s overall marketing objectives with a positive attitude
- Create, develop & implement 360 marketing campaigns
- Own the project management of multiple projects & assignments by tracking timelines, managing budgets & driving deliverables
- Collaborate on the marketing strategy & voice, then leverage that to craft & present creative briefs to internal & external partners
- Contribute to the creative thinking & positioning of the overall campaign
**Requirements**:
- Knowledge and understanding of systems and processes which support marketing and sales functions
- Hospitality background desired
- A Marketing qualification or degree is essential
- Strategic and tactical marketing planning
- Marketing campaign return on investment (ROI) analysis
- A minimum of 3 years marketing experience
- Strong experiences in execution and production management of 360 marketing assets (Video, Print, Digital)
- Requires hands-on knowledge of best practices in SEM, Social, web and mobile with a proven track-record of delivering qualified traffic from both an acquisition and conversion standpoint
- Experi
-
Marketing Manager
3 weeks ago
Franschhoek, South Africa HotelJobs.co.za Full timeA great opportunity is available at this well-established hospitality and wine estate situated in the Cape Winelands. In this role, the Marketing Manager develops and executes marketing strategies to increase brand awareness, drive customer engagement, and support sales growth. This role involves coordinating marketing campaigns, analyzing market trends,...
-
Assistant Marketing Manager
1 month ago
Franschhoek, South Africa HotelJobs.co.za Full timeThe Assistant Marketing Manager supports the Marketing Manager in the development and execution of marketing strategies to increase brand awareness, drive customer engagement, and support sales growth. This role involves coordinating marketing campaigns, analysing market trends, managing digital and traditional marketing channels, and collaborating with...
-
Assistant Marketing Manager
2 months ago
Franschhoek, South Africa HotelJobs.co.za Full time**Position Summary**: The Assistant Marketing Manager supports the Marketing Manager in the development and execution of marketing strategies to increase brand awareness, drive customer engagement, and support sales growth. This role involves coordinating marketing campaigns, analysing market trends, managing digital and traditional marketing channels, and...
-
Marketing Manager
4 weeks ago
Franschhoek, South Africa HotelJobs.co.za Full time**Position Summary**: We are seeking a highly skilled and innovative Hospitality Marketing Manager to help us continuously optimize our growth and branding strategies. The Hospitality Marketing Manager will be responsible for developing and implementing marketing strategies, assessing customer satisfaction, and creating targeted branding...
-
Wines Manager
6 months ago
Franschhoek, South Africa JHG Personnel Practitioners Full time**CAREER OPPORTUNITY - FRANSCHHOEK ENVIRONMENT** **WINES MANAGER (SALES & MARKETING)** Our client, a well-known and established wine and herbs estate located in Franschhoek, has a vacant position for a **WINES MANAGER (SALES & MARKETING)**. The estate produces well-known wines, herbs and fruits, and has an upmarket restaurant and tasting room where the...
-
Revenue Manager
4 months ago
Franschhoek, South Africa IGrow Wealth Investments Full timeThe Revenue Manager is responsible for maximizing the revenue potential of the hotel through effective pricing and inventory management strategies. The role involves analyzing market trends, monitoring competitor activities, and working closely with sales, marketing, and operations teams to implement revenue-generating strategies. **Key...
-
Branch Manager
6 months ago
Franschhoek, South Africa Protea Placements Full time**IT Branch Manager** **Franschhoek, WC** **R 20 000 + Excellent Benefits** Our client is seeking a dynamic, tech-savvy professional with a proven track record in team leadership and a deep understanding of wireless networking technologies. We are in search of a Branch Manager to spearhead operations in the picturesque Franschhoek. Your role is pivotal in...
-
Retail Manager
6 months ago
Franschhoek, South Africa Tree of New Beginnings Full time**Primary focus**: To plan and direct and oversee the day-to-day operations/administration of the Farm Shop (Food and Non-Food), Carts, Markets, and other Retail offerings across all _**brick and mortar **_are met. **Purpose of the role**: - To lead, manage and educate a team of sales associates and department staff across the Retail environment in all...
-
Shop Manager
6 months ago
Franschhoek, South Africa Seasoned recruitment Full timeShop Manager needed with 5 year experience. Are you ready to take the next step in your career and co-lead a thriving retail outlet in a dynamic environment? We are seeking an exceptional Assistant Shop Manager to join our team and contribute to the ongoing success of our retail operations. As the Shop Manager, you will play a pivotal role in the...
-
Spa Manager
6 months ago
Franschhoek, South Africa HS Avenue Recruitment Full timeWe are looking for a Mature and dynamic Spa manager for a busy Spa. **Beauty Diploma preferably CIDESCO, SAAHSP and/or ITEC** - Minimum 2 years in a Spa Management role - Microsoft Proficiency, especially Excel - ESP experience an advantage - Mature and responsible - Passionate and target driven - Well-groomed to present the brand - Strong verbal and...
-
Food and Beverage Manager
8 months ago
Franschhoek, South Africa IGrow Wealth Investments Full timeWe are looking for an experienced Food & Beverage Manager to become a part of the team at a beautiful, well established Hotel in Franschhoek. **Duties and Responsibilities**: - Managing food and beverage operations and standards. - Adhering to budgets, hiring, and training food and beverage staff, and handling customer complaints. - Maintain standards of...
-
Senior Restaurant Manager
6 months ago
Franschhoek, South Africa Vicky Claassen Full time**Job Title**: Senior Restaurant Manager **Job Overview**: As a Senior Restaurant Manager, you will be responsible for the overall management and performance of the restaurant. This includes overseeing staff, ensuring excellent customer service, managing financial aspects, and maintaining a high standard of food quality and safety. **Responsibilities**: -...
-
Hotel General Manager
1 month ago
Franschhoek, South Africa HotelJobs.co.za Full timeJob description: **Key Responsibilities**: - Lead day-to-day operations of the hotel, ensuring smooth functioning across all departments - Uphold exceptional service standards to ensure a memorable guest experience. - Act as a host and ambassador for the hotel, enhancing guest relations and satisfaction. - Ensure the property, fixtures, fittings, and...
-
Hospitality & Events Manager
6 months ago
Franschhoek, South Africa JHG Personnel Practitioners Full time**CAREER OPPORTUNITY - FRANSCHHOEK ENVIRONMENT** **HOSPITALITY & EVENTS MANAGER** Our client, a well-known and established wine, herbs and fruits estate located in Franschhoek, has a vacant position for a **HOSPITALITY & EVENTS MANAGER**. The estate produces well-known wines, herbs and fruits, and has an upmarket restaurant and tasting room where the...
-
Accommodation Manager
2 months ago
Franschhoek, South Africa HotelJobs.co.za Full time**Key Responsibilities**: - Oversee daily operations, including reservations, check-ins/outs, guest services, and promotions. - Manage all financial aspects, including budgeting, forecasting, and financial reporting. - Ensure guest satisfaction by addressing and resolving any issues promptly and professionally. - Coordinate housekeeping, maintenance, and...
-
Hospitality & Excellence Manager - Paarl/franschhoek
6 months ago
Franschhoek, South Africa HotelJobs.co.za Full timeAn iconic brand in the global wine industry, based in the picturesque Franschhoek Valley is currently recruiting. Join the team where excellence is crafted, respect is cherished, and integrity is our hallmark. We are looking for a Hospitality Excellence Manager Global Sales and Marketing Manager. Key areas of responsibility include, but are not limited...
-
Wine Studio Manager
4 months ago
Franschhoek, South Africa HotelJobs.co.za Full time**Area/Location: Franchoek, Cape Town** **About the Company**: Our client is an esteemed luxury wine estate renowned for their exquisite vineyards, award-winning wines, and opulent hospitality. The wine studio is a key element of the estate, offering guests a refined environment to explore an exceptional wine collection, engage in educational experiences,...
-
Retail Manager
7 months ago
Franschhoek, South Africa Franschhoek Wine Tram Full time**Job Title**:Retail Manager **Company**: Franschhoek Wine Tram **Location**: Franschhoek, Western Cape, South Africa **Salary**: Market-Related **About Us**: Franschhoek Wine Tram is a renowned name in the heart of the Western Cape's wine country. We offer visitors an enchanting journey through the picturesque vineyards of Franschhoek, and now we're...
-
Deputy General Manager
7 months ago
Franschhoek, South Africa HotelJobs.co.za Full time**Requirements**: - A hospitality degree - Fluent in Afrikaans and English - Minimum of five years’ experience in the Food and Beverage Industry - Experience in managing more than one restaurant simultaneously will be advantageous - Good understanding of management principles and proven experience of working in the hotel industry - Excellent leadership...
-
Wine Studio Manager Luxury Hospitality Portfolio
3 months ago
Franschhoek, South Africa HotelJobs.co.za Full time**WINE STUDIO MANAGER - Luxury Hospitality Portfolio (Franschhoek)** Our client is an ever-expanding luxury hospitality portfolio in Franschhoek and is known for unique guest experiences. We have a dynamic career opportunity to an individual with a Bachelor’s degree or Diploma in Marketing / Sales / Tourism to spearhead the daily operations of the luxury...