Regional Sales Manager

6 months ago


Cape Town, South Africa Unique Personnel Full time

**Job Number**
- 71134

**Job Type**
- Permanent

**Job Title**
- Regional Sales Manager (Traditional Trade)

**Computer Skills**
- MS Office Suite

**Industry**
- Consumer Products - FMCG

**City**
- Cape Town

**Province**
- Western Cape
- Purpose of Position:
- To further develop and maximise the distribution, net revenue and Gross Profit of the Western Cape region, and by increasing market share, multiple points of purchase in store and efficient customer service- ROLE AND RESPONSIBILITIES:
- Work closely with Channel Head/ Managing Director to assess customer opportunities- Support the company's programs with detailed market initiatives/ develop local programs to meet local needs- Ensure timely input to the commercial planning process- Fulfil the yearly volume and net revenue and GP plan according to the goals and plans distributed annually- Increase market share continuously at the accounts- Achieve competitive advantage vs. key competitors in each category.- Monitor performance and compliance, take corrective actions when needed. Corrective action to be immediate and in store by the Regional Sales Manager- Established CDA contracts according to company principles and strategy- Effective budget management with regards to display placement budgets- Fulfil seasonal strategies- Region specific promotions, arrangement of local events, and working out local promotions.- Listing of new products- Guarantee and improve product distribution and availability at the accounts. Full range availability in store at all times- Effective equipment placement (racks/ displays). Monitor fridge placements in store- Price execution and communication towards customers- Ensure effective communication- Maintain a physical presence in the field to reinforce the account strategy and ensure executional excellence- Ensure that complaints are followed up internally- Maintain, check and update customer data- Ensure all key decision makers within the account are seen during each visit- Manage the sales and merchandising partners responsible for their stores- LOCAL ACCOUNTABILITIES:
- Selling, Operation, Execution. Ensure customers are fully ranged and stocked- PERFORMANCE INDICATORS:
- Compliance and controls- Expectation from Role - Volume & Value Plans delivery- Excellence in terms of in trade execution- CAM cycle compliance and adherence- Promotional implementation and execution- Management of 3rd party merchandisers- Attendance of cycle briefs with sales & merchandising partners- Concise and correct daily reports-
**Inherent Requirements**
- QUALIFICATIONS AND EDUCATION REQUIREMENTS:
- Bachelor’s Degree in business administration- PREFERRED SKILLS:
- Minimum 3 years work experience in sales roles preferably in FMCG Organisations- Traditional Trade experience- Strong Business Awareness- Good negotiation and communication skills, teamwork, flexibility- Customer oriented, good problem-solving abilities, accuracy- Ability to take decisions Ethical conduct & Compliance consciousness Entrepreneurial thinking- Ability to build relationships at store level and win 3rd party merchandising- Ability to solve customer complaints- A willingness to go the extra mile to ensure our brand has multiple parts of interpretation in store and out of stocks are kept to a minimum**What Qualification**
- Degree in Business Management

**Minimum Qualification**
- Bachelors

**Status**
- Available


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