Account Manager/implementation Lead
3 days ago
**Responsibilities**:
**_Strategic Skills_**
- Is aware of all emerging media so that they can work effectively with the strategy team in advising
the client on optimal media plans
- Help to improve interfaces between planning and strategy
- Assist in preparing regular media reviews. (Competitor analysis and media environment scans)
- Work together with the Business Leader to integrate our Planning & strategy approach to drive more
effective and efficient solutions to clients
- Assist in the preparation of central strategic work, e.g. availabilities, rates
**_Client Account and Stakeholder Management Skills:
- **
- Improve interfaces between planning and strategy
- Keep up to date with media changes and alert the team of potential advantages/new
opportunities for presentation to Client
- Prepare and update the media flow plans and advise BUD/Client of changes that occur on time
and space that has been bought.
- Checking and ensuring media planning is reflective of the media strategy at all times - keeping the
strategist and BUD informed of changes due to non-availability of time or space
- Internally communicate and contribute to brainstorming to help generate ideas with the team
- Relationship building and negotiation for leveraging costs, discounts and added value incentives
with media vendors (Securing the best discount, added value incentive or sponsorship deals from
vendors)
- Maintain sound relationships & communications between all departments, their relevant
creative/brand agencies, Clients and media vendors, where necessary
- Timeously highlighting any budgetary deviations
- Check commitment tracking of Budgets for Client with media vendors
- Attend regular status meetings both internally and with the clients; contributing to client business
reviews
- Act as the client point of contact in relation to implementation planning. This will include
responding to client queries and proactive client management
**_Operating and Technical Skills:
- **
- To produce implementation plans, based on agreed strategy or parameters set out in the brief.
(The best mix within a medium for the task at hand).
- Be proficient in the use of media planning measurement tools: 20|20, Systems Planner, Adex,
Telmar Suite, Media Manager etc.
- To continuously improve on existing commitment discounts/positioning as circumstances allow
- Conduct detailed checking of media vendor contracts against what has been bought, and
communicate any amendments to contracts detailing approved changes on media flow plans
- Monitor changes that occur on time and space that has been bought to ensure flow plans are
updated and revised
- Help to leverage media vendor initiatives through innovative implementation plans
- Work in collaboration with buyer to ensure that any budget fluctuations are identified and
necessary action taken
- Work with the buying team to ensure zero error implementation
- Weekly TV tracking and recommendation on changes
- Manage and generate TV Post Campaign Reports, including learning’s
- Ensure all cancellations are received from client in writing
- Proficient in Arianna
- Proficient in Telmar
**_Personal and Interpersonal Skills_**
- Actively manage own performance in line with key tasks and objectives.
- Share knowledge with others across the team to enhance collective service delivery and client
knowledge.
- Build effective business relationships with stakeholders through managing expectations, clear
communication and consistent performance.
- To work as part of the buying function to help and assist in improving our buying knowledge and
capabilities in market from processes, mentoring others and helping across clients as needed.
- To ensure that all time-sheets are updated accurately on a daily basis
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