Key Account Manager

2 weeks ago

Cape Town, Western Cape, South Africa Unique Personnel Full time
Job title : Key Account Manager - Cape TownJob Location : Western Cape, Cape TownDeadline : March 18, 2025Quick Recommended Links
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Job Description    

  • The Key Account Manager is responsible for driving revenue growth by acquiring new customers, retaining existing clients, and promoting car rental/fleet lease services to businesses and individuals. This role requires a combination of strategic thinking, relationship building, and a proactive and creative approach to achieving sales targets.

Key Responsibilities

Sales Generation

  • Identify and target potential customers, including businesses, travel agencies, and individual clients.
  • Promote car rental services and packages to meet customer needs.
  • Achieve and exceed monthly, quarterly, and annual sales targets.

Client Relationship Management

  • Develop and maintain strong relationships with existing clients to encourage repeat business.
  • Conduct regular follow-ups with clients to ensure customer satisfaction and identify upselling opportunities.

Market Research and Analysis

  • Research and analyse market trends, competitors, and customer needs using data analysis technology and AI interfaces to CRM platforms.
  • Provide feedback to management on potential areas for growth and improvement.

Business Development

  • Attend industry events, exhibitions, and networking opportunities to generate leads.
  • Negotiate contracts and pricing agreements with corporate, private and public sector clients and partners.

Administrative Duties

  • Prepare and deliver sales presentations, proposals, and quotations.
  • Maintain accurate records of all sales activities in the CRM system (pipelines).
  • Submit regular reports to management on sales performance and client activity.

Team Collaboration

  • Work closely with the operations team to ensure smooth service delivery for clients.
  • Provide input to marketing initiatives to align campaigns with sales objectives.

Inherent Requirements    
Qualifications and Skills

Essential Qualifications

  • Proven CURRENT sales track record in car rental or FML business.
  • MUST have Car Rental field sales experience
  • A diploma or degree in Business Administration, Sales, Marketing, or a related field.

Key Skills

  • Excellent communication and negotiation skills.
  • Strong interpersonal skills with the ability to build lasting relationships.
  • Goal-oriented mindset with a proven track record of meeting or exceeding sales targets.
  • Familiarity with CRM software and basic Microsoft Office tools.
  • Knowledge of the local car rental market and trends is a plus.

Behavioural Competencies

  • Self-motivated and proactive.
  • Strong problem-solving skills and adaptability.
  • A customer-centric approach with a focus on delivering exceptional service.

Key Performance Indicators (KPIs)

  • Monthly and annual sales targets achieved.
  • Client retention and repeat business rate.
  • Number of new client acquisitions.
  • Conversion rate from leads to closed deals.
  • Customer satisfaction scores.

Working Conditions

  • Full-time position with flexibility to travel locally.
  • May require occasional evening or weekend work to attend events or meet clients.
  • Compensation: Basic salary + commission/bonus structure to be discussed at interview.
  • Company Car 

Experience:

  • Car Rental Sales: 3 years (Required)
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