Senior Brand Manager

2 weeks ago


Johannesburg, Gauteng, South Africa Afro Miaki Group Full time
Translate marketing insights and analysis of key issues and opportunities into clear & compelling Brand Plans - detailing execution of Category Strategy, Pricing & Channel Strategy, Promotions Plan and Innovation Plan to deliver agreedgrowth agenda (volume, value, profit)

Track and monitor performance of your brands against financial targets and plans


Identify, define, develop, deliver & track insight-driven innovation and renovation that is accretive to the brand and category (volume, value, profit).

This includes defining the product & packaging solution, for customer team the trade solution, and for consumers compelling communication

Partner with the Consumer Insights team to generate brand-relevant insights from all touch-points; including market & internal analytics, competitive intelligence, consumer behaviour, trend data and other appropriate sources

Lead creative agency through the Communication Strategy process for yourbrand(s), culminating in the deliver of a Communication Strategy sign off and campaign judging and sign off of above-the-line and below-the-line campaigns vs the agreed brand blueprint

Set pricing targets informed by your in-depth understanding of brand positioning and by leveraging pricing insights and guidelines provided byRevenue Management

Ensure key day-to-day Brand Management tasks are executed fully and to a high level of quality including S&OP forecasting, media planning, customer promotion tracking, Marketing Investment spend and management, quality tracking, brand health and share tracking and range management

Qualification

BCompreferable

Experience

4+ years brand and marketing experience with a proven track record of working across functions to deliver marketing excellence and brand growth

Competencies

Well-rounded consumer goods experience
- spanning Marketing and preferably Customer roles

Consumer obsession and insights-driven
- a thirst for understanding how consumers operate within your category and use that to drive strategy and decision making

Strategic savviness and financial acumen
- with the ability to shape a plan to grow your category, drive its execution, and understand the trade offs involved in pulling various levers

Route to market know how
- a robust understanding of both modern and general trade

Between - 7 Years

  • Johannesburg, Gauteng, South Africa NDC Personnel & Contractors Full time

    Elevate yourself into the role ofSenior Brand Manager and empower the growth of a leadingFMCG brand in South AfricaAre you a strategic thinker with an unwavering focus on consumers and a flair for financial finesse? NDC Personnel & Contractors has an outstanding opportunity for a Senior Brand Manager inJohannesburg where you will play a pivotal role in...

  • Senior Brand Manager

    2 weeks ago


    Johannesburg, Gauteng, South Africa Yum Full time

    Key Responsibilities: Innovating, ideation, planning, executing, and managing robust branding strategies, project lifecycles, and initiatives that translate into impactful communication based on a solid understanding of consumer insight, audience relevancy and a deep knowledge of audience culture, needs, and trends relating to Core Individual Meals and...


  • Johannesburg, Gauteng, South Africa Ogilvy Full time

    Senior Strategist A senior role within the strategy team who takes the lead in developing brand strategies that tackle clients business issues. Strategy: Develop and communicate innovative and effective branding strategies and concepts including but not limited to positioning, messaging, naming, portfolio strategy and employee engagement. Champion...


  • Johannesburg, Gauteng, South Africa TBô (3x Growth DTC Brand) Full time

    TBô in a nutshell:TBô is the first menswear brand that is fully community-led.Together with the community of 400,000 creators, TBô develops the most sustainable, comfortable everyday menswear from water-saving, eco-friendly and biodegradable raw materials that make you look and feel great.The community of creators lives and designs on the TBô co-creation...

  • Senior Brand Manager

    2 weeks ago


    Johannesburg, Gauteng, South Africa Haleon Full time

    Hello. We're Haleon. A new world-leading consumer health company. Shaped by all who join us. Together, we're improving everyday health for billions of people. By growing and innovating our global portfolio of category-leading brands - including Sensodyne, Panadol, Advil, Voltaren, Theraflu, Otrivin, and Centrum - through a unique combination of deep human...

  • Senior Brand Manager

    2 weeks ago


    Johannesburg, Gauteng, South Africa Haleon Full time

    Hello. We're Haleon. A new world-leading consumer health company. Shaped by all who join us. Together, we're improving everyday health for billions of people. By growing and innovating our global portfolio of category-leading brands – including Sensodyne, Panadol, Advil, Voltaren, Theraflu, Otrivin, and Centrum – through a unique combination of deep...

  • Senior Brand Manager

    2 weeks ago


    Johannesburg, Gauteng, South Africa Dr. Oetker South Africa (Pty) Ltd Full time

    As a Snr Brand Manager you will report into the Group Marketing Manager. You are the custodian of driving short and medium term sustainable, profitable growth at a brand level. You will achieve this by using consumer and shopper insights to craft the brand/s that consumers love, and by developing compelling brand plans that are delivered through exceptional...

  • Brand Manager

    2 weeks ago


    Johannesburg, Gauteng, South Africa Johnson & Johnson Full time

    Johnson & Johnson Janssen is recruiting for Brand Manager - Oncology to be located in Johannesburg, South Africa.Caring for the world, one person at a time has inspired and united the people of Johnson & Johnson for over 125 years. We embrace research and science - bringing innovative ideas, products and services to advance the health and well-being of...

  • Brand Manager

    2 weeks ago


    Johannesburg, Gauteng, South Africa HelloKindred Full time

    Company DescriptionWho is HelloKindred?HelloKindred are specialists in staffing marketing, creative and technology roles, offering a range of talent solutions that can be delivered on-site, remotely or hybrid.Our vision is to make work accessible and people's lives better. We do this by disrupting traditional employment barriers - connecting ambitious talent...

  • Brand Manager

    2 weeks ago


    Johannesburg, Gauteng, South Africa Fenris Personnel CC Full time

    Well established company in the FMCG sector has a vacancy for a proactive and influential Brand Manager who will manage the assigned brands to ensure market share growth and product profitability. Should you have any queries, call Antoinette or Kaylin.Responsibilities:Plan, coordinate and implement strategies, marketing plans and budgets.Review and develop...


  • Johannesburg, Gauteng, South Africa Johnson & Johnson Full time

    Johnson & Johnson Janssen is recruiting for Brand Manager - Haematology to be located in Johannesburg, South Africa.Caring for the world, one person at a time has inspired and united the people of Johnson & Johnson for over 125 years. We embrace research and science - bringing innovative ideas, products and services to advance the health and well-being of...

  • Brand Manager

    2 weeks ago


    Johannesburg, Gauteng, South Africa Coca-Cola Company Full time

    We are looking for a brand manager who will be working on some of our multinational biggest FMCG brands, responsible for building a compelling marketing calendar including consumer ATL communications, BTL consumer programs (non-customer specific) and innovation streams to drive growth.They will also influence and engage agencies and bottling partners to...


  • Johannesburg, Gauteng, South Africa Mondelez International Full time

    Senior Brand Manager, Gum Category, South Africa page is loaded Senior Brand Manager, Gum Category, South Africa Apply locations Johannesburg, South Africa time type Full time posted on Posted 3 Days Ago job requisition id R Job Description Are You Ready to Make It Happen at Mondelez International? Join our Mission to Lead the Future of Snacking. Make It...


  • Johannesburg, Gauteng, South Africa JV Human Capital Full time

    We are looking for a National Brand Manager in the automotive space who will work closely with the Brand, Marketing, and Sales team to ensure the daily effectiveness of the overall Brand department.Responsibilities: Responsible for the management of all the Brand and Marketing staff. Responsible for developing and implementing the annual brand strategies,...


  • Johannesburg, Gauteng, South Africa Mondelēz International Full time

    Are You Ready to Make It Happen at Mondelēz International?Join our Mission to Lead the Future of Snacking. Make It With Pride.Working with cross-functional and regional teams, you implement a portfolio strategy that is aligned with the brand vision to drive sustainable growth. You support profit and loss management and future business development plans and...


  • Johannesburg, Gauteng, South Africa Johnson & Johnson Full time

    Brand Manager NeuroscienceLocation: GautengContract: PermanentJob scope Develop, drive and monitor the implementation of the commercial strategy for the Neuroscience Brands in Psychiatry for Xeplion, Trevicta, Risperdal Consta and SpravatoThe responsibilities & the impact YOU will have:The main duties and responsibilities of the position are:Analysis:...


  • Johannesburg, Gauteng, South Africa Johnson & Johnson Full time

    Brand Manager Rheumatology & DermatologyLocation: GautengContract: PermanentJob purposeDevelop, drive, and monitor the implementation of the commercial strategy for the Rheumatology (Rheumatoid Arthritis, Ankylosing Spondylitis, Psoriatic Arthritis, polyarticular juvenile idiopathic arthritis) & Dermatology (Psoriasis)Brands: Tremfya, Stelara, Simponi,...


  • Johannesburg, Gauteng, South Africa Top Vitae Full time

    Our client is for an agile Mid-weight/senior Strategist to join their multi-skilled and solutions-driven team. This role requires strategic thinking ability, thinking ahead of the client, and good business sense. The Strategist needs to have a clear understanding brand's vision and knows how to strategically guide them forward to make it...


  • Johannesburg, Gauteng, South Africa Isilumko Staffing Full time

    Unlock Revenue Potential as Brand and Marketing Manager - Telecommunications IndustryA major telecommunications company, is seeking a dynamic and experienced professional to lead the transformation of its brand and marketing strategy. As the Director of Brand and Marketing, you will play a pivotal role in formulating and implementing a comprehensive...


  • Johannesburg, Gauteng, South Africa Cardilogix Full time

    Job Overview:Date Posted: Posted 6 hours ago-Location: Johannesburg, Gauteng-Job Title: Activations Brand Manager-Education Level: Diploma-Job Level: Intermediate-Minimum Experience: - 5 YearsActivations Brand Manager job vacancy in Johannesburg:This individual will be responsible for developing brand strategies, marketing plans, and product innovations to...