Messaging Strategist

2 weeks ago

Cape Town, Western Cape, South Africa Careers Full time

EyeCarePro, a leading company in digital marketing for eyecare professionals, has a proven track record of excellence. We are proud recipients of the EyeVote Award for five consecutive years in the Online and Social Media Marketing Services sector, showcasing our commitment to quality and innovation within the eye care industry. Our team values collaboration, empathy, and understanding, bringing professionalism, helpfulness, and friendliness to our work.

Data-driven strategies are at the core of our operations, enabling us to provide client-focused value. We prioritize continuous learning, innovation, and improvement, embracing change to excel in digital marketing.

We are seeking a Messaging Strategist to create top-notch marketing content. This role involves crafting and editing content like blogs, articles, and social media posts.

Responsibilities:

  • Create engaging web content, articles, and social media posts, including promotional material such as landing pages and email marketing.
  • Produce medical articles and stay updated on relevant topics.
  • Regularly update site content to maintain relevance and optimize for SEO.
  • Ensure all content aligns with our quality standards.
  • Enhance readability by editing and refining existing content.
  • Stay informed about developments in eye care and contribute fresh ideas.

Job Requirements:

  • 4+ years of content writing experience.
  • Detail-oriented with the ability to work under pressure.
  • Proficiency in crafting engaging social media content.
  • Skilled in conversational, promotional, and formal writing.
  • Ability to communicate complex topics in reader-friendly ways.
  • Knowledgeable in SEO and generating Google-friendly content.
  • Experience with content management systems like WordPress.
  • Proficient in Microsoft Office and Google Drive.
  • Strong organizational and multitasking skills.
  • Excellent research abilities.
  • Bachelor's degree in journalism, communication, or marketing.
  • Medical content writing experience is a bonus.

Full-time position, Monday to Friday, Remote.

Only candidates with a portfolio will be considered.

Join our team at EyeCarePro and contribute to our culture of continuous learning, innovation, and improvement. Our commitment to personal and professional growth drives our success.

If you do not receive a response within 2 weeks, your application was not successful.

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