New Business Consultant

2 weeks ago

Cape Town, Western Cape, South Africa Ello Technology (Pty) Ltd Full time
Sales Team KPI and Commission Structure for New Business Consultants:

This updated system acknowledges the essential role of New Business Consultants in acquiring new clients and fostering partnerships with the Customer Care Team for long-term client satisfaction. It aims to keep your Hunters motivated and committed to bringing valuable clients to your company.



Role Definition:

New Business Consultants are tasked with securing new clients by reaching out to potential leads, nurturing these leads, and transferring the client relationship to the Customer Care Team upon successful sale closure.

It is vital for New Business Consultants (Hunters) to adhere to the Company's Standard Operating Procedures (SOP) as a core Key Performance Indicator (KPI). This guarantees that all sales efforts prioritize performance, revenue generation, and ethical conduct within the established company processes.


Key Performance Indicators (KPIs) for New Business Consultants:

Objective:
To align the efforts of New Business Consultants with the company's strategic goals of expanding the customer base, increasing Monthly Recurring Revenue (MRR), and ensuring SOP compliance.

KPIs Overview:

1. New Client Acquisition:

  • Target: Secure a minimum of two new clients per quarter.
  • Measurement: Number of new contracts signed in the quarter.
2. Monthly Recurring Revenue (MRR) Growth:

  • Target: Generate at least R100k in additional MRR per quarter from new clients.
  • Measurement: Increase in MRR linked to new clients.
3. Qualified Discovery Calls:

  • Target: Conduct a minimum of 20 qualifying discovery calls per month.
  • Measurement: Total number of qualifying discovery calls meeting set criteria.
4. Conversion Rate:

  • Target: Achieve a conversion rate of at least 10% from discovery calls to signed contracts.
  • Measurement: Percentage of discovery calls resulting in signed contracts.
5. Adherence to Company SOP:

  • Mandatory Requirement: Complete compliance with company SOP throughout the sales process.
  • Measurement: Regular compliance checks, audits, and managerial evaluations. Non-compliance incidents will be recorded and addressed accordingly.


Basic Remuneration Structure:

A competitive base salary is provided to ensure financial stability for New Business Consultants:

  • Junior Consultants - R17600 with a minimum of 1 Discovery call per day.
  • Senior Consultants - R35200 with a minimum of 2 Discovery calls per day.

This structured remuneration plan aims to offer financial security while motivating proactive sales initiatives. Here's why this structure is effective:


1.Financial Security with Performance Incentives:
The base salary provides financial stability, while additional earnings from successful Discovery calls motivate consultants to engage actively in sales efforts.
2.Merit-Based Earnings:
The structure rewards networking and meeting setup skills directly related to sales success, encouraging consultants to utilize their strengths in these areas.
3.Clear Performance Expectations:
Setting daily minimum Discovery call requirements establishes transparent performance metrics, aligning consultants' activities with company objectives.
4.Scalable Salary Growth:
Consultants can increase earnings by effectively networking and closing deals, giving them control over their income based on effort and outcomes.
5.Career Progression:
The structure supports skill development, with Junior consultants growing into Senior roles as they advance, outlining a clear career path.
6.Encourages Skill Enhancement:
Consultants are incentivized to enhance networking, market knowledge, and client understanding, leading to improved sales performance.
7.Motivation and Engagement:
Success in increasing base salary through Discovery calls boosts motivation and engagement, enhancing job satisfaction and reducing turnover rates.
8.Self-Driven Success:
The structure empowers consultants to drive their success, attracting talented salespeople to the company who are motivated by the potential for increased earnings.

This remuneration system fosters individual and company growth, fostering a culture of achievement and excellence within the sales team.

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