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Hospitality Booking Platform Consultant
2 weeks ago
JOB BRIEF
We are looking for an experienced Online Marketing Consultant to assist in the execution
and optimization of marketing strategies developed by our strategic department for our
various hospitality clients.
The promotion of hospitality establishments through channels such as online booking sites
(OTA) is a complex procedure with integration of these channels into more traditional online
media posing several challenges and also opportunities.
require a hospitality marketing background with experience in managing OTA channels
whilst also being well-versed in the concepts surrounding Channel Managers.
The utilization of the online world as a strong asset to securing revenue growth for hospitality
establishments is key function of this role. To achieve this you will need to be tech-savvy and
intuitive with great ideas to reinforce marketing campaigns.
MAIN RESPONSIBILITIES
- Management of OTA channels for multiple hospitality clients
- OTA
- Management of overall strategy implementation through agreed channels
- Clear understanding of channels managers and the role they play in OTA
- Expedia
- Distribution: OTA channel selection, effective distribution & commission
- Content: Optimization of text descriptions and photographs
- Rates: Creation & distribution of dynamic rate structure.
- Availability: Management & distribution of inventory
- Policies: Creation & optimization of hotel booking policies to maximize revenue
- Increase bed night sales
- Build online brand & create additional awareness / exposure
- Grow online presence
- Incorporate all OTA platforms to target and generate revenue
- Undertake and complete any special projects or related tasks as and when required
- Always ensure that rates and specials are checked and loaded correctly.
- To ensure that all information about the client which is loaded is 100% what the client wants and that is according to their brand tone.
REQUIREMENTS
- Attention to Detail
- Experience in online marketing of the hospitality industry
- Proven experience OTA management
- Analytical mindset and critical thinking
- Excellent communication and interpersonal skills
- Microsoft Outlook, Word, Excel, Power Point
- Booking channels being used need to know all aspects of the various platforms:
NightsBridge linked sites.
- Short and longterm marketing promotions.
- Up to date with trends and channel developments
Ability to commute/relocate:
- Durbanville,
Western Cape:
Reliably commute or planning to relocate before starting work (required)
Expected Start Date: 2023/03/01
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