E-Commerce Growth Manager

1 month ago


Sandton, South Africa Hire Resolve Full time

Hire Resolve's client is looking for a E-Commerce Growth Manager to join their team in Sandton, Johannesburg. As an E-Commerce Growth Manager, you will play a crucial role in driving the online sales strategy and executing growth initiatives that enhance the customer shopping experience. This position requires a data-driven mindset and innovative thinking to maximize online performance across diverse channels.

Responsibilities
  • Optimize website performance and user experience by conducting regular audits, implementing A/B testing, and utilizing data-driven insights to improve conversion rates and customer engagement.
  • Monitor and stay up-to-date with industry trends, emerging technologies, and best practices in ecommerce, digital marketing, and consumer behavior to drive innovation and competitive advantage.
  • Planning, coordinating, and executing e-commerce initiatives and activities to drive online sales and enhance the customer shopping experience. 
  • Craft a clear content strategy with measurable outcomes.
  • Daily oversight and management of paid media channels, including search, social and mobile channels.
  • Develop and implement comprehensive e-commerce strategies and plans aligned with business objectives to drive online sales growth.
  • Monitor and analyze market trends, customer behaviour, and competitor activities to identify opportunities for improvement and drive business growth.
  • Utilize industry best practices, emerging technologies, and digital marketing techniques to optimize the e-commerce website's performance.
  • Create and manage marketing campaigns, including email marketing, social media advertising, SEO/SEM, and affiliate marketing, to drive traffic and increase conversions.
  • Analyze data, including web analytics and customer insights, to identify areas for improvement and implement strategies to enhance the customer experience and increase sales.
  • Monitor and respond to customer feedback, reviews, and ratings to maintain a positive brand image and improve customer satisfaction.
  • Prepare regular reports on the performance of the e-commerce platform, including key metrics, sales trends, customer behavior, and campaign effectiveness.
  • Service preferred marketplaces.
  • Develop website testing framework to improve conversion rates.
  • Plan and execute media campaigns across paid social, including Facebook, Instagram, TikTok, and others
  • Drive the segmented marketing / direct communication strategy in terms of customer buying history and profile, using Power BI.
  • Forecast and report financial results weekly/monthly to identify growth opportunities.
  • Daily analytics oversight into website performance through platforms like Google Analytics, SEMRush, Similarweb etc.

Requirements

  • Bachelor's degree in Marketing, Business Management, or a related field.
  • Minimum of 4-6 years of experience in e-commerce management, preferably in a retail or consumer goods industry.
  • Comprehensive knowledge of digital marketing strategies and tactics, including SEO, SEM, social media advertising, email marketing, and affiliate marketing.
  • Proficiency in using e-commerce platforms and CMS systems.
  • Ability to work both independently and collaboratively in a cross-functional team environment.
  • Proficiency in MS Office and other relevant software applications‍
  • Experience using Excel and analytics software (ex: Google Analytics)
  • Experience using email & SMS platforms.



Benefits

  • Salary: negotiable

 

Contact Hire Resolve for you next career-changing move.

Our client is offering a highly competitive salary for this role based on experience.

Apply for this role today, contact Gaby Turner at gaby.turner@hireresolve.us or Carmen Schafer at carmen.schafer@hireresolve.us

You can also visit the Hire Resolve website: hireresolve.us or email us itcareers@hireresolve.za.com

 

We will contact you telephonically in 3 days should you be suitable for this vacancy. If you are not suitable, we will put your CV on file and contact you regarding any future vacancies that arise.

 



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