Strategic Media Consultant
7 days ago
About Us
Starcom is a leading media agency that helps clients drive business growth through innovative media strategies.
Job Summary
We are seeking a highly skilled Integrated Media Strategist to join our team. As an Integrated Media Strategist, you will be responsible for developing and executing comprehensive media strategies across online and offline channels.
Main Responsibilities
- To deliver successful media strategies, touchpoint recommendations, media opportunity evaluations and reports across online and offline channels.
- To identify and capitalize on incremental media improvements based on post-campaign analyses, MMM's, and audit results.
- To develop in-depth understanding of the market, audiences, and segments that unlock market growth and opportunities.
- To demonstrate genuine passion, care, and vision for the brands in your portfolio.
- To build and maintain strong media owner relationships, partnerships, and JBP's that drive business outcomes and creative media opportunities.
- To produce award-winning entries and case studies that showcase real impact and results for our clients – for internal and external awards.
- To collaborate with the team to meet client contracted KPI's and commercial targets.
- To contribute to the regional and global teams by sharing knowledge and best practices.
- To enhance the agency's strategic reputation by delivering world-class strategic excellence.
Requirements
- A minimum of 5 years of media strategy experience.
- A minimum of 3 years working on a global client account.
- A minimum of 5 years of experience working on a TV-lead account.
- A minimum of 2 years of experience working with TV + digital video synergy.
- A minimum of 2 years of experience preparing and presenting digital strategy.
- A marketing/ media/ communications degree, diploma, or certificate.
- Google Fundamentals of Digital Marketing.
- Google Analytics.
Compensation Package
The estimated salary range for this position is $80,000 - $120,000 per year, depending on experience and qualifications.
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