Strategic Media Planner

3 weeks ago


Sandton, South Africa PXP Full time
Job Opportunity: ATL Media Planner

The ATL Media Planner plays a critical role in driving business growth by leveraging data-driven insights and creative thinking. This individual is expected to be confident, present, and skilled in making meaningful impacts on the business.

Key Responsibilities:
  • Develop and execute TV, radio, and print plans that meet client objectives
  • Collaborate with the outdoor planner to create effective OOH plans
  • Produce reach curves and optimization analyses to inform strategic decisions
  • Provide guidance on the best-performing titles, channels, programs, and stations for optimal delivery
  • Obtain media schedule approvals from clients
  • Chase outstanding creative and compile Proof of Life documents
  • Attend internal and external client status meetings
  • Manage the CE's and PO process, ensuring accurate tracking and monitoring with the buyers
  • Produce and deliver Post Campaign Reports
  • Respond to Global Report Requirements

Requirements:

The ideal candidate will possess:

  • Telmar Advanced skills
  • Excel Intermediate skills
  • Power Point Intermediate skills
  • At least 5 years of ATL media planning experience

Additional Information:

This role demands:

  • Effective project management skills
  • Numerical strength and analytical ability
  • Strong communication and interpersonal skills
  • Advanced IT skills, including Microsoft Word, Power Point, Excel, Outlook, and web-based applications
  • The ability to synthesize and reduce different inputs to create a well-considered and accurate representative view
  • English fluency and language skills for effective business writing
  • Strong presentation skills
  • Solid data interpretation and analytics skills
  • Ability to exercise strategic principles and structured thinking to tackle business development projects

The successful candidate will be:

  • Open to constructive feedback and challenges
  • Effective at building relationships and working as a team
  • Shows leadership and decision-making ability
  • Manages change well and remains flexible to business priorities
  • Ability to collaborate without ego and work effectively independently
  • Will to transfer skills and share knowledge openly
  • Ability to self-start and self-manage


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