Strategic Media Planner
1 month ago
Job Title: Integrated Media Strategist
Job Description:
An Integrated Media Strategist at Starcom is a visionary leader who drives business growth through data-driven insights and creative media solutions. This role demands a high level of collaboration, accountability, and responsibility for delivering media strategies that drive results.
The Job Purpose:
- To develop and execute media strategies that meet and exceed client KPIs and commercial targets.
- To build and maintain strong relationships with media owners, partners, and stakeholders.
- To stay up-to-date with industry trends and best practices in media and marketing.
- To lead cross-functional teams to deliver award-winning media campaigns and case studies.
- To contribute to the growth and development of the agency's strategic reputation.
Qualifications:
- At least 5 years of media strategy experience.
- At least 3 years working on a global client account.
- At least 5 years of experience working on a TV-lead account.
- At least 2 years of experience working with TV + digital video synergy.
- At least 2 years of experience preparing and presenting digital strategy.
Education:
- A marketing / media / communications degree, diploma, or certificate.
- Google Fundamentals of Digital Marketing.
- Google Analytics.
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