Strategic Media Planner

2 weeks ago


Sandton, South Africa Zenith Full time

Job Description


In this role at Zenith, you will be responsible for driving business growth through data-driven insights and strategic media planning.


This position demands a high level of confidence, presence, and analytical skills to make a meaningful impact on the business.


You will work closely with the team to develop and implement strategic media plans that meet the client's business objectives.


Some key responsibilities include:



  • Attending internal and external client status meetings
  • Advising on strategic media direction
  • Maintaining the planning investment calendar
  • Briefing the ATL & OOH planners when required
  • Producing media recommendations using data
  • Producing one annual media strategy
  • Providing guidance and analysis on the best performing titles, channels, programs, and stations for optimal delivery
  • Producing digital media schedules
  • Briefing digital media execution into Ad Operations, using Power Hub
  • Chasing outstanding creative
  • Delivering proof of life
  • Ensuring the planner is updating the Mediatool environment
  • Producing and delivering Post Campaign Reports with the ATL media planner
  • Responding to Global Report Requirements

Qualifications:



  • Telmar Advanced
  • Excel Intermediate
  • Power Point Intermediate

Experience:



  • At least 5 years of ATL media strategy and 3 years digital planning experience

Hard Skills:



  • Able to effectively project manage
  • Numerically strong and analytically able
  • Strong communicator with effective interpersonal relationships across team and clients
  • Advanced IT skills including Microsoft Word, best-in-class Power Point, Excel, Outlook, and web-based applications
  • The ability to synthesize and reduce different inputs to create a well-considered and accurate representative view
  • English fluency and language skills for effective business writing
  • Strong presentation skills
  • Solid data interpretation and analytics skills
  • Be able to exercise strategic principles and structured thinking to tackle business development projects assigned by client
  • Be able to select appropriate frameworks, tools, and approaches to use in solving client problems
  • Develop strategies that interpret cultural and social trends as well as data relevant to client business

Soft Skills:



  • Is open to constructive feedback and challenges accordingly
  • Is effective at building relationships and working as a team
  • Shows leadership and decision-making ability
  • Manages change well – adapts and remains flexible to business priorities
  • Ability to collaborate without ego as well as work effectively independently
  • Is willing to transfer skills and share knowledge openly
  • Ability to self-start and self-manage

Key Requirements:


This role is ideal for individuals with a strong background in media planning, data analysis, and strategic thinking. If you are a motivated and results-driven professional looking to take your career to the next level, we encourage you to apply.



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